Do you work with an industry specialized digital marketing supplier?

By CJ Rapp · Posted on Tuesday, January 10, 2017

That's okay if you do, but if they are industry specific, how many of your local competitors are they also working for? And if you're using one of the big national agencies for SEO, how do they explain who gets the top search positions, and who gets stuck at the bottom of the page when everyone pays the same rate? This is a series of ethical questions. You should be working with ethical digital marketing companies that will tell you that your business is the only company that they will work with in the local area and your market in your industry.

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