How-To Articles

Tagged in Research

How To Actually Generate Customers On Professional Networks: Part 1

Asked by Julbert Abraham from AGM - LinkedIn Marketing & LinkedIn Training

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If you're wondering if you can get clients from a professional network such as LinkedIn or Alignable (or any... Read Full Answer

Data & Insights

Tagged in Engineering & IT

10 Actually Actionable Benefits Of List Building

Asked by Juan Manuel Colome from Top Response Marketing

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What is List Building all about?

List building refers to a continuous process of adding new and updated subscribers to your list.... Read Full Answer

Local Business Stories

Tagged in Local

Celebrating Small And Locally-owned Businesses With Bill Brunelle of Independent We Stand

Asked by Alan Belniak from Alignable

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Today's special edition of the Local Business Stories by Alignable podcast highlights... Read Full Answer

Should the "Truth in Advertising" Concept Apply to Job Postings?

By Aaron Wittnebel · Posted on Thursday, July 6, 2017 · Tagged in Employees

A lot of job postings I see aren't true. Listing Accounting positions that are really Sales positions, Customer Service positions that are Unsolicited Telemarketing positions, 10+ years experience positions that only require a couple weeks on the job training, Master Degree requirements where a H.S. Diploma will do, etc. What do you think of this practice?

Christy Kirksey from DataMasters
4 Locals Recommend Them • Answered on Monday, July 10, 2017

We specialize in IT executive search and targeted staff augmentation. Our postings reflect the nature of the position accurately without revealing sensitive client details.

Greg Borchert from Borchert Associates
0 Locals Recommend Them • Answered on Friday, July 7, 2017

I'm in the executive search business, which I think is quite different from an "employment agency." I would personally never alter any facts in a job posting as I wouldn't want to waste my time talking to people that didn't specifically fit the position I'm searching to fill. Most search professionals are in a rifle shot vs. shotgun kind of approach. I'd suggest that job postings are a waste of time in most cases anyway. The likelihood of finding the right candidates from a job posting are slim, at least beyond entry level positions. And, one could be the... (more)

Carina Talmo from Talmo & Associates Inc.
0 Locals Recommend Them • Answered on Friday, July 7, 2017

I don't know anyone that does that. Advertisement is very expensive. From a recruitment standpoint we advertise what the client says is mandatory for the position. Often they are looking for someone that has the potential to grow out of the position and move up in the company. In my experience they do tell the truth. When I question a client on a job description they usually give me more detail as to why the additional requirement. Most companies don't want to hire a candidate that is not capable of being promoted . I hope this helps!

Nicki Gordon from Newport Strategic Search Inc
2 Locals Recommend Them • Answered on Friday, July 7, 2017

Absolutely truth in advertising applies to job postings. There are quite a few staffing firms that post fake jobs to get an inventory of candidates. Any firm that does this should be called out and not used! Period!

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Aaron Wittnebel from A Wittnebel Consulting
Saint Paul, MN