How-To Articles

Tagged in Research

How To Actually Generate Customers On Professional Networks: Part 1

Asked by Julbert Abraham from AGM - LinkedIn Marketing & LinkedIn Training

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If you're wondering if you can get clients from a professional network such as LinkedIn or Alignable (or any... Read Full Answer

Data & Insights

Tagged in Sales & Promotions

10 Actually Actionable Benefits Of List Building

Asked by Juan Manuel Colome from Top Response Marketing

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What is List Building all about?

List building refers to a continuous process of adding new and updated subscribers to your list.... Read Full Answer

Local Business Stories

Tagged in Local

Celebrating Small And Locally-owned Businesses With Bill Brunelle of Independent We Stand

Asked by Alan Belniak from Alignable

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Today's special edition of the Local Business Stories by Alignable podcast highlights... Read Full Answer

What's a Way That You Create Social Media Buzz?

By Joanna Mastrocola · Posted on Friday, December 23, 2016 · Tagged in Social Media

Simply tweeting a lot? Or some other tactic?

Most Liked Answer

Stephanie Mialki from Hacker Freelancing
8 Locals Recommend Them • Answered on Monday, December 26, 2016

Hi there! I own a digital marketing company, would be happy to chat more about this if anyone wants to. It depends on your industry and where your audience is. Very few businesses see a ROI on Twitter. Focus your efforts on Facebook, Instagram and Pinterest. Social media is a visual tool, and these three platforms allow you to showcase your brand visually, and the posts last longer in the socialsphere then they do with Twitter. When on Facebook, GO LIVE! The live function alerts all of your followers that you are live, and will get a higher organic reach than... (more)

Barry Arendt from ThinkEz IT
3 Locals Recommend Them • Answered on Monday, December 26, 2016

I advertise on a lot of the local yard sale sites.

Yvonne DiVita from Your Publishing Pros
6 Locals Recommend Them • Answered on Monday, December 26, 2016

Here's the reality - at any given time, only a fraction of your followers on social will see your message. That means you need to share it over and over and over. Don't share it as a copy and paste. Create several versions of your offer, your product description, or your marketing piece, and share multiple times on your social channels - primarily Facebook and Twitter. On Pinterest, it must be pin-worthy. That means, visual (pleasing to the eye) and informative - you need to put information in the pin to make it worth sharing.

Your first job, however, is to... (more)

Ron Boat from
2 Locals Recommend Them • Answered on Monday, December 26, 2016

In marketing, it's truly "Go Big or Go Home." Putting out a few tweets may reach your drinking buddies but social marketing is part of a total effort. AND.... as Stephanie said, marketing is a Visual Tool. Show off your product, spread your word across many social entities, be consistent, and have a plan. Just as we did for HEAD Sports in their largest product launch in 5 years, videos online work for marketing and training. Social media is one part of the overall mix. But 1 or 2 Tweets? Meaningless. Building your brand takes time & effort - not luck.

Ron Harper from Videos On Your Website - Business Videos and Customer Testimonials
9 Locals Recommend Them • Answered on Sunday, December 25, 2016

Videos on Facebook, Twitter work very well. But you need compelling subject matter, something funny, or unusual. People aren't searching for comercials.

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Asked By

Joanna Mastrocola from Alignable
Boston, MA