About Us

Devin suffered an asthma attacking using a leading "green" cleaning product and turned her frustration into a commitment to developing products that use trusted, easy to recognize and nontoxic ingredients. We believe in our ingredients so strongly we put them on the front of our packaging. We event teach you how to make your own products with our Make Your Own Kit. Join us and become and optimist!

Our Team
Devin Donaldson from The Optimist Co.
Devin Donaldson