First In Real Estate Marketing

Solutions we offer:

Social Media Marketing Branding Paid Search Marketing Offline Marketing Website Show all 5

“Dave is smart and has some sound strategies to provide to his clients. Highly recommend. ”

About Us

Proud to be CEO of FIRST IN since its inception in 1992!

I continue to consult with real estate agents and brokers, builders and developers, investors and investment groups, and lenders on various phases of their business.

Allow me to either create market research for you, OR to train you on methods to create it on your own! (How I found a zoning change which resulted in two transactions for the same parcel within one year.)

Hire me for individual training for public speaking and improving your presentation skills! (Ace that next listing presentation!)

Retain me to provide custom technology for attracting investors, allowing clients to design proposed rooms and spaces, and builders and brokers to "pre sell" or "pre lease" proposed and under construction properties anywhere in the world! I also work with restaurant owners in "cold weather" cities to make their outdoor patio or beer garden space functional year-round!

Enable me to create fresh and custom branding and content for your real estate related website, blog, videos, and social media!

Engage me to punch up or create your feasibility study, case study, offering memorandum, or property presentation!

Connect with me now, so you will be able to reach out as soon as you need solutions!

We also review proposals each Friday afternoon. Visit us at www.Firstin.com or call us at (847) 510-0613 for more information.

Put our 33 years of industry experience on your team!

How We Got Started

It began in 1992 when we saw the need for more effective marketing of properties and services than what was out there. Our partners back in the 90's included an official publication of the Los Angeles Assn. of Realtors; RE/MAX of Texas (for a Houston TV Home Showcase); and Premier Real Estate Magazine of CT.

Over the years, we have worked with hundreds of agents, brokers, and real estate offices, as well as mortgage lenders and other affiliated services.

In recent years, our services expanded to also include assisting real estate investors and investor groups with everything from credibility packages and feasibility studies to branding, social media and website content, and mail campaigns.

CEO Dave Kohl's radio broadcasting experience continues to contribute greatly with his combined expertise in both public speaking and real estate!

The products and services we offer

Research Real Estate Marketing Advertising / Marketing Virtual Reality Video Creator Real Estate Investment Website Home Staging Service Branding Content Marketing Content Creation Social Media Marketing Ad Campaigns Free Consultation Show all 15

Highly Recommended

"Promotes non traditional marketing ideas instead of the shotgun approach of advertising with..." Read more "Promotes non traditional marketing ideas instead of the shotgun approach of advertising with thousands of dollars without measurable results. "

"Seems to be in tune with what it takes to market to the right audience! Which is hard in this..." Read more "Seems to be in tune with what it takes to market to the right audience! Which is hard in this crowed market. "

Real Estate Content Creation

Content creation starts with helping you to sort your database. We'll help you find helpful information aimed at buyers, experiences aimed at selle...

Public Speaking & Media Coaching for Real Estate Professionals & Investors

Many real estate professionals and investors need to make listing presentations, explain new projects to potential investors, and be able to promot...

Technology For Expanding Restaurants

Technology to increase revenue for restaurants and recreational facilities via remote control roof and walls for outdoor patios. Be able to host mo...

"Nick is great at bringing and presenting ideas and revisions helpful for large projects."

"Matthew is excellent at understanding what it really takes to put together a solid real estate..." Read more "Matthew is excellent at understanding what it really takes to put together a solid real estate deal for mutual benefit."

Recent Activity

Dave from First In Real Estate Marketing Answered this on June 27, 2022

Typical that someone from B of A is more concerned about recommendations and reviews than they seem to be about customer service. (more) Typical that someone from B of A is more concerned about recommendations and reviews than they seem to be about customer service.

Dave from First In Real Estate Marketing Answered this on June 27, 2022

It seems to me that most of these sources don't understand my business, and that instead of learning it, they expect me to go along with their advice instead because it's easier for them. (more) It seems to me that most of these sources don't understand my business, and that instead of learning it, they expect me to go along with their advice instead because it's easier for them.

2 Replies

Dave from First In Real Estate Marketing Answered this on June 27, 2022

Do a ton of research about similar products including the researching the demographics most likely to buy them. Study how and where they market. (more) Do a ton of research about similar products including the researching the demographics most likely to buy them. Study how and where they market.

Dave from First In Real Estate Marketing Answered this on April 01, 2022

Virtual tours are ideal for when people cannot get to the property (relocation, seniors, etc.). It's also why I market advance Virtual Reality Tours and Custom Interactive Virtual Staging for proposed and under construction properties. It's a way that potential buyers/tenants can tour a property... (more) Virtual tours are ideal for when people cannot get to the property (relocation, seniors, etc.). It's also why I market advance Virtual Reality Tours and Custom Interactive Virtual Staging for proposed and under construction properties. It's a way that potential buyers/tenants can tour a property before it exists. Great for pre-selling or pre-leasing. http://staging.myhomebuild.org

Dave from First In Real Estate Marketing Answered this on February 21, 2022

This is why you I like to remind current and potential clients that "You get what you pay for!" I have said things like, "If you need a plumber you could either call your cousin or you could call a licensed professional, depending upon the results you want." (And I'm not a plumber, but most... (more) This is why you I like to remind current and potential clients that "You get what you pay for!" I have said things like, "If you need a plumber you could either call your cousin or you could call a licensed professional, depending upon the results you want." (And I'm not a plumber, but most people get the message.)

1 Reply

Dave from First In Real Estate Marketing Answered this on January 21, 2021

Every year in late June and again in December, I tell myself that something went wrong and I need to cut my expenses in half. I start by listing all of the necessary operating costs, followed by everything else, all in random order. My mission is to place everything on the list in priority order.... (more) Every year in late June and again in December, I tell myself that something went wrong and I need to cut my expenses in half. I start by listing all of the necessary operating costs, followed by everything else, all in random order. My mission is to place everything on the list in priority order. Once that is done, I draw a line in the middle. The final step is to evaluate everything in the lower half to determine how it can be reduced or eliminated. Even if I don't change a thing, it is helpful to know what to keep an eye on that could be cut.

Dave from First In Real Estate Marketing Answered this on January 14, 2021

Virtual events are similar to what networking or business events used to be. Some are great for making contacts while others are not. One advantage to Zoom type meetings is the ability to privately message other attendees. While you don't want to risk a complaint, there is nothing wrong with... (more) Virtual events are similar to what networking or business events used to be. Some are great for making contacts while others are not. One advantage to Zoom type meetings is the ability to privately message other attendees. While you don't want to risk a complaint, there is nothing wrong with directly sending someone your contact information with a one sentence greeting.

1 Reply

Dave from First In Real Estate Marketing Answered this on December 22, 2020

I think that these unfortunate events have left us prepared for things we never thought could happen from now on. At this point, it's hard to say what "normal" will be over the next few years. (more) I think that these unfortunate events have left us prepared for things we never thought could happen from now on. At this point, it's hard to say what "normal" will be over the next few years.

See more answers

Join Dave and 11+ million other Small Business Owners

Join Dave and 11+ million other Small Business Owners

Dave Kohl

The products and services we offer

Our Recognition

Team

Join Dave and 11+ million other Small Business Owners

Join Dave and 11+ million other Small Business Owners

Dave Kohl