What is the number 1 mistake small businesses make with their marketing efforts?
Answered by:
You certainly can't implement a marketing strategy if you don't have a plan, so out of those 3 choices I'd say #3. Having a clear and concise objective is imperative to any successful marketing campaign and will determine #1 (What the budget should be) and #2 (what role social media will play). Failing to have a marketing plan with realistic expectations pretty much guarantees a failed campaign.
1 Reply
Related discussions
Top Marketing Agency's Services and Events
Yes Jeff! You definitely need a marketing plan first. Most small businesses start implementing tactics first, only to find out later that they are over budget, and using the wrong marketing methods.