Solutions we offer:
“Sam's competence, clarity of thought and ability to get to the very core of the problem is brilliant. She allows you to express yourself fully and then dives deep into the core of the issue that...”
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“Sam's competence, clarity of thought and ability to get to the very core of the problem is brilliant. She allows you to express yourself fully and then dives deep into the core of the issue that orients the conversation towards resolution quickly and clearly.”
–
Rajeev Soni
Effectv
About Us
Love Brand You supports coaches and values-led service professionals who want to grow with clarity, confidence, and integrity.
I work with people who care deeply about their work but sometimes feel unsure how to clearly talk about what they do, trust their voice in conversations, or invite the right clients without pressure.
My approach focuses on clarity first — helping clients build confidence from the inside out, so showing up, communicating their value, and attracting aligned clients feels natural and grounded.
This work is rooted in the belief that when you lead with self-trust and respect for others, your business grows in a way that feels sustainable and true to who you are.
How We Got Started
Love Brand You grew out of my own journey blending business strategy with personal growth and inner clarity.
After years working in social services, holistic wellness, and coaching, I saw a consistent pattern: people didn’t lack talent or commitment — they lacked clarity and confidence in their own voice.
I came to understand that lasting success isn’t built by pushing harder or performing better. It’s built through alignment, presence, and learning to trust yourself.
With over two decades of entrepreneurial experience, and now in my tenth year of Love Brand You, I continue to walk alongside coaches as they build values-led businesses that reflect who they truly are — with clarity, confidence, and integrity.
The products and services we offer
Recommendations Received (532)
"I met her in a Smart Connect. She asks good questions to get the conversation going. We have to..."
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"I met her in a Smart Connect. She asks good questions to get the conversation going. We have to know who we are first before we can figure out the next step."
"Sam's competence, clarity of thought and ability to get to the very core of the problem is..."
Read more
"Sam's competence, clarity of thought and ability to get to the very core of the problem is brilliant. She allows you to express yourself fully and then dives deep into the core of the issue that orients the conversation towards resolution quickly and clearly."
Products & Services
💛 Clarity, Confidence & Clients
A Free 3-Step Checklist for New Coaches
If you’re a new coach and want a simple, grounded way to get clear, build...
Clarity to Clients Method™
Clarity to Clients is a personalized coaching method developed by Sam Rafoss to help coaches align who they are with ho...
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Recommendations Given (263)
"I highly recommend Marc to any professional or organization seeking thoughtful, strategic..."
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"I highly recommend Marc to any professional or organization seeking thoughtful, strategic coaching grounded in integrity. I’ve had the pleasure of getting to know Marc through events in Coach Connect Hub, where his presence always brings insight, calm, and care.
Marc is a skilled and deeply knowledgeable coach who listens with intention before offering thoughtful guidance. His approach is grounded, reflective, and results-oriented—supporting mid-career professionals and mission-driven leaders in finding clarity without burnout. He helps clients grow with focus and alignment, not pressure or hype.
If you're looking for a coach who blends professional excellence with genuine care, Marc is someone you can trust to walk beside you with wisdom and purpose."
"Vicky is exceptional — warm, professional, and deeply committed to helping people rise. She..."
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"Vicky is exceptional — warm, professional, and deeply committed to helping people rise. She blends science, strategy, and heart to help you speak with confidence, lead with presence, and create real financial security. Her coaching elevates your voice and personal power.
Her financial guidance protects your future and builds lasting peace of mind. What sets Vicky apart is her purpose: she stepped into this work after witnessing how quickly life can change for families without a plan. Today, she’s a powerful guide who helps you grow your confidence and your net worth. If you want a coach and financial professional who genuinely cares and delivers transformation, connect with Vicky — you’ll be better for it."
Recent Activity
Chuck, thank you for writing such a great piece about this inspiring initiative! I’ve been seeing #PurplePowerPromotions in my feed and was surprised and so grateful to be celebrated by Paul Odendahl and Geoffrey Kent. Their thoughtfulness truly made my day.
This has been on my “to-do” list,...
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Chuck, thank you for writing such a great piece about this inspiring initiative! I’ve been seeing #PurplePowerPromotions in my feed and was surprised and so grateful to be celebrated by Paul Odendahl and Geoffrey Kent. Their thoughtfulness truly made my day.
This has been on my “to-do” list, and your article gave me the perfect nudge to jump in this Wednesday. It’s such a beautiful movement that reflects my own heart for go-giving and servant leadership. I’m excited to start sharing and celebrating the amazing people I’ve come to know, like, and trust here on Alignable.
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Chuck, Thank you for shining a light on so many incredible entrepreneurs through this contest—especially the list of my fellow Canadian winners! I'm deeply honoured to be recognized among this amazing group and truly grateful for the connections, visibility, and support Alignable continues to...
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Chuck, Thank you for shining a light on so many incredible entrepreneurs through this contest—especially the list of my fellow Canadian winners! I'm deeply honoured to be recognized among this amazing group and truly grateful for the connections, visibility, and support Alignable continues to foster. Your dedication to helping small businesses grow and thrive is inspiring. The Top 50 Badge is a nice touch. Congratulations to all the 2025 winners—what a powerful community we’re building together!
Chuck, wow... what a phenomenal article—and what a ride this year’s contest has been! The energy and excitement are truly contagious, and it’s so inspiring to see the record-breaking numbers and the powerful impact Alignable has made. I can’t believe we’ve reached 333,272 votes and shattered last...
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Chuck, wow... what a phenomenal article—and what a ride this year’s contest has been! The energy and excitement are truly contagious, and it’s so inspiring to see the record-breaking numbers and the powerful impact Alignable has made. I can’t believe we’ve reached 333,272 votes and shattered last year’s total—such an incredible accomplishment!
Congratulations to all the winners, especially Stacy Mueller for being our top Canadian and Len Marshall for being number 2! I’m grateful to be third and among the top 50 and to be part of such a dynamic and supportive community. Your leadership and vision have really made this contest a game-changer, and I’m so thankful for all the valuable connections and insights we’ve gained through this journey.
Thank you again for all of your hard work and for always fostering an environment of connection and collaboration. I look forward to continuing to build on the momentum from this contest and seeing what we can all achieve in 2025!
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Thank you so much for the insightful and encouraging weekly article! I can't believe how quickly the contest has flown by, and your tips on using Alignable 360 to strategically connect with others are incredibly valuable—especially in these final days of voting. I’m also grateful to be among the...
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Thank you so much for the insightful and encouraging weekly article! I can't believe how quickly the contest has flown by, and your tips on using Alignable 360 to strategically connect with others are incredibly valuable—especially in these final days of voting. I’m also grateful to be among the top 50 list, and huge congratulations to Stacy Mueller for being our top Canadian and currently Number 5 on the leaderboard! It’s always so motivating to see how this contest can bring lasting business growth and meaningful connections. Thanks again for sharing your expertise, and here's to making the most of these last moments in the contest!
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Thank you, Chuck! I truly appreciate your ongoing dedication to supporting small business owners and shining a light on Alignable members who go out of their way to help others. Your efforts not only recognize individual achievements but also inspire collaboration and growth within this...
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Thank you, Chuck! I truly appreciate your ongoing dedication to supporting small business owners and shining a light on Alignable members who go out of their way to help others. Your efforts not only recognize individual achievements but also inspire collaboration and growth within this community. It's fun to be on the top 25 women list (#10) and second in Canada so far. I’m grateful to be part of this network, and I look forward to the continued success and connections it brings. Thanks again for everything you do to keep us motivated and engaged!
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Chuck, I want to extend my deepest gratitude for your dedication to highlighting the incredible business owners and networkers within Alignable. Your commitment to fostering community and recognizing members through the weekly TOP lists is truly inspiring.
Sharing 13th spot, in great company...
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Chuck, I want to extend my deepest gratitude for your dedication to highlighting the incredible business owners and networkers within Alignable. Your commitment to fostering community and recognizing members through the weekly TOP lists is truly inspiring.
Sharing 13th spot, in great company with Alise, among the Top 25 Women Networkers of Alignable is an incredible honour, and I’m grateful not only for this recognition but also for the relationships and opportunities Alignable continues to cultivate. Your thoughtful appreciation of my efforts to promote the contest, local winners, and active members means so much. It’s a privilege to contribute to this amazing community, and I look forward to seeing it grow even stronger under your leadership.
Thank you again for all you do—your support and encouragement make such a meaningful impact!
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Thank you, Chuck, for another fantastic article spotlighting the Top 50 contenders and for your unwavering commitment to highlighting the incredible contributions of small business owners and Alignable leaders. Your dedication to celebrating and supporting this community is truly inspiring, and...
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Thank you, Chuck, for another fantastic article spotlighting the Top 50 contenders and for your unwavering commitment to highlighting the incredible contributions of small business owners and Alignable leaders. Your dedication to celebrating and supporting this community is truly inspiring, and it’s amazing to see how you continue to bring us all together. This contest is such a powerful way to showcase the heart and resilience of small businesses—thank you for all that you do to make it possible!
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Thank you, Chuck, for putting together this Top 35 update and for your unwavering dedication to this contest and the Alignable community. I’m so grateful to see my name included in the 19th spot—it’s an honour to be among such inspiring business owners! It appears that I have a lot to catch up...
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Thank you, Chuck, for putting together this Top 35 update and for your unwavering dedication to this contest and the Alignable community. I’m so grateful to see my name included in the 19th spot—it’s an honour to be among such inspiring business owners! It appears that I have a lot to catch up on to reach Gunther, who’s leading in Canada—congratulations to him and everyone who’s already making waves in this year’s contest. Chuck, your commitment to spotlighting small business owners, sharing their stories, and amplifying the incredible work they do is unmatched. The time and effort you pour into this contest and Alignable’s PR efforts truly make a difference, and it doesn’t go unnoticed. Thank you for everything you do to champion our community. Looking forward to seeing you later this morning in your weekly Wednesday event in the Local Biz Person of the Year Group—it’s always a highlight! Here’s to an amazing contest season—let’s keep the momentum going!
Hi Don, thank you for sharing your inspiring Reconnect Roulette experiment. I’m feeling inspired to try this myself and see what happens. I’ll commit to starting with 20 business cards this week and share my results—who knows what opportunities might unfold. Thanks again for the motivation to...
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Hi Don, thank you for sharing your inspiring Reconnect Roulette experiment. I’m feeling inspired to try this myself and see what happens. I’ll commit to starting with 20 business cards this week and share my results—who knows what opportunities might unfold. Thanks again for the motivation to reconnect with purpose and value.
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Thank you for this inspiring announcement about the 2025 Local Business Person of the Year Contest. It’s incredible to see Alignable continue its mission of connecting and empowering small business owners across North America. As someone who has witnessed firsthand the transformative impact of...
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Thank you for this inspiring announcement about the 2025 Local Business Person of the Year Contest. It’s incredible to see Alignable continue its mission of connecting and empowering small business owners across North America. As someone who has witnessed firsthand the transformative impact of Alignable’s recognition , this contest not only highlights the remarkable achievements of local leaders but also fosters a sense of community and mutual support that is truly invaluable in today’s world.
This contest is more than just a competition—it’s a testament to the power of small businesses as the heart of our communities.
Thank you Chuck, for leading this initiative with such vision and passion.
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