About Us

UX Gaps offers strategic UX guidance for small business owners and career support for aspiring UX designers — practical, real-world focused, and grounded in 6+ years of client project experience.

For small business owners:

I help you identify where your website is losing people and give you clear, prioritized recommendations to fix it. No jargon, no unnecessary rebuilds.

Services include:
• UX Strategy Session
• High-Impact UX Audit
• Full Website UX Strategy
• Website UX Advisory

For designers and career changers:

I help strengthen portfolios, case studies, and UX thinking through one-on-one coaching and the Freelancers UX Immersion Workshop — so your work feels confident and ready for real opportunities.

Services include:
• Portfolio Overview Consultation
• Single Case Study Consultation
• Freelancers UX Immersion Workshop

How We Got Started

UX Gaps was created by Laura, a UX strategist and designer with over six years of experience working with small businesses and first-time founders.

Through years of freelance client work, Laura built a deep understanding of what makes digital experiences work — and what holds businesses back. She began mentoring aspiring UX designers and after working with more than 200 designers, noticed a consistent gap — unclear expectations, missing context, and a disconnect between training and real-world practice. These challenges weren't due to lack of effort, but a lack of clear, practical guidance that existing resources simply weren't providing.

That gap became the foundation for UX Gaps — a space that offers strategic UX services for small businesses and practical career support for designers entering the field.

Products & Services
A focused, one-hour strategy session to help you understand where your website may need attention and what to prioritize before making changes. - ...
A focused 60-minute strategy session for small business owners who want expert guidance on their website before deciding what to do next. We’ll ide...
Ongoing UX guidance designed for small business owners who want to improve, maintain, and better understand the user experience of their websites. ...
Recommendations Given (5)
"I had the pleasure of speaking with Boris and learning about his company and services. His..." Read more "I had the pleasure of speaking with Boris and learning about his company and services. His knowledge of website accessibility and new compliance regulations will help ensure your website not only works well but is inclusive. "
"I enjoyed speaking with Paul and appreciated the perspective he brought from his many years of..." Read more "I enjoyed speaking with Paul and appreciated the perspective he brought from his many years of running a creative agency. What stood out to me was his approach to business development — focusing on building genuine relationships and creating opportunities rather than relying on hard selling. He shared thoughtful ideas and was generous with his time and experience throughout our conversation. Paul clearly enjoys helping others and making connections within his network. "

Our Recognition

We're highly recommended by locals on Alignable

Highly Recommended

By 5+ Local Business Owners!