Kimberly C McFetridge

Conversion Copy

About Us

I’m a wellness ghostwriter and copywriter who helps holistic health and wellness businesses stay connected to their audience through thoughtful, consistent content.

A lot of the people I work with are passionate about what they do but simply don’t have the time to keep up with newsletters, emails, blogs, and client communication in a way that truly reflects the depth of their work.

That’s where I come in.

My background includes more than 32 years of professional writing and teaching experience, along with specialized training in copywriting and brand messaging. Today, I focus on helping wellness brands communicate in a way that feels clear, authentic, and relationship-driven rather than overly sales-focused.

I especially enjoy working with wellness practitioners, nutrition and health brands, yoga and mindfulness businesses, and service-based entrepreneurs who care deeply about the people they serve.

Most of my work includes:
• Email newsletters
• Welcome and nurture sequences
• Blogs and educational content
• Brand voice and messaging support

I take a collaborative approach to every project and genuinely enjoy building long-term relationships with the businesses I support.

Always happy to connect with fellow business owners, wellness professionals, and referral partners here on Alignable.

How We Got Started

I spent 28 years as an English professor, always passionate about writing and storytelling. Health, fitness, and wellness have been an integral part of my adult life, and I felt a strong desire to combine my writing expertise with helping wellness, alternative health, fitness, and clean beauty brands connect with their audiences. That’s how Conversion Copy was born.

Products & Services
Emails and Newsletters by Conversion Copy
I help wellness professionals stay connected with the people they serve through thoughtful emails and newsletters that educate, nurture, and build ...
Ghostwriting  by Conversion Copy
I help coaches, practitioners, consultants, and wellness brands share their expertise through LinkedIn posts, newsletters, blogs, and articles that...
Content Writing by Conversion Copy
I help wellness and holistic service-based businesses put their message into words in a way that actually connects and gets results. With over 32 ...
Recommendations Given (16)
"I really enjoyed connecting with Jasmien and learning more about ArcticCollagen. What stood out..." Read more "I really enjoyed connecting with Jasmien and learning more about ArcticCollagen. What stood out to me was the company's commitment to educating consumers rather than relying on hype. Jasmien took the time to explain the science behind their product, answered my questions thoughtfully, and was genuinely interested in creating credible, evidence-based content to help people make informed decisions. She also sent me samples to try. I loved them and will be purchasing ArcticCollagen. It's refreshing to learn about a company that values transparency, quality, and building trust with its audience. I look forward to continuing our collaboration and seeing ArcticCollagen's impact grow."
"Shervan uses mental health coaching and conversational hypnosis to help people create positive..." Read more "Shervan uses mental health coaching and conversational hypnosis to help people create positive change. I especially appreciate that he's able to provide support remotely, making these services accessible to more people."

Our Recognition

We're highly recommended by locals on Alignable

Highly Recommended

By 5+ Local Business Owners!

Team

Ghostwriter for Wellness Businesses