Local Discussions What's happening in the Cazenovia business community
Ever thought about how the buyer's journey could be likened to a game of life? It's a fascinating comparison when you think about the myriad of possibilities and unexpected turns that can occur during the buying process.
Here are just a few examples of the twists and turns that buyers may encounter:
1. The search for the elusive credit card.
2. The crucial decision on which credit to use.
3. The puzzle of using a coupon extension.
4. The mental gymnastics involved in talking oneself out of a purchase.
5. The quest for feedback and opinions on the product from peers.
6. The mini expedition of finding the same product on Amazon.
And believe me, this is just the tip of the iceberg.
This dynamic nature of the buyer's journey underlines the importance of re-targeting and the need for businesses to constantly attract, engage, and delight prospects. It's all about being present and providing value at each stage of this... (more)
Here are just a few examples of the twists and turns that buyers may encounter:
1. The search for the elusive credit card.
2. The crucial decision on which credit to use.
3. The puzzle of using a coupon extension.
4. The mental gymnastics involved in talking oneself out of a purchase.
5. The quest for feedback and opinions on the product from peers.
6. The mini expedition of finding the same product on Amazon.
And believe me, this is just the tip of the iceberg.
This dynamic nature of the buyer's journey underlines the importance of re-targeting and the need for businesses to constantly attract, engage, and delight prospects. It's all about being present and providing value at each stage of this... (more)
Posted by James, New York, NY on Jun 13, 2023 • in Syracuse NY
Celebrating#NationalCreativityDayas a proud owner of a creative powerhouse, Robineau Media!
I've often reminisced about the journey that led me here, from acquiring my Bachelor of Fine Arts to embarking on the exhilarating voyage of entrepreneurship. But today, as we celebrate creativity nationwide, I'm not just reminiscing but living my dream - a dream of driving change, creating impact, and weaving compelling narratives through the magic of media.
I co-founded Robineau Mediato give wings to my creative aspirations and utilize my artistic skills in an industry that is constantly evolving and ever-inspiring. Every day, I wear multiple hats - from ideating to strategizing, from designing to directing - and I couldn't be happier! It's been an incredible journey of turning creative dreams into reality, a testament to the fact that there is no limit to what we can achieve when passion meets profession.
As we... (more)
I've often reminisced about the journey that led me here, from acquiring my Bachelor of Fine Arts to embarking on the exhilarating voyage of entrepreneurship. But today, as we celebrate creativity nationwide, I'm not just reminiscing but living my dream - a dream of driving change, creating impact, and weaving compelling narratives through the magic of media.
I co-founded Robineau Mediato give wings to my creative aspirations and utilize my artistic skills in an industry that is constantly evolving and ever-inspiring. Every day, I wear multiple hats - from ideating to strategizing, from designing to directing - and I couldn't be happier! It's been an incredible journey of turning creative dreams into reality, a testament to the fact that there is no limit to what we can achieve when passion meets profession.
As we... (more)
Posted by James, New York, NY on May 30, 2023 • in Syracuse NY
Embrace Weather-Based Ads to Boost Your Marketing Game!
Central NY is known for its unpredictable weather, so why not use it to your advantage? With weather-based ads, you can create hyper-personalized campaigns for your target market.
Imagine promoting a warm cup of coffee on a chilly, rainy day , or showcasing stylish sunglasses during a sun-filled afternoon . By leveraging real-time weather forecasts and location data, your ads will connect with your audience's immediate needs and preferences, driving engagement and sales like never before!
Don't let Central NY's ever-changing weather hold you back! Harness its power for your marketing strategy and watch your audience engagement and ROI soar!
Central NY is known for its unpredictable weather, so why not use it to your advantage? With weather-based ads, you can create hyper-personalized campaigns for your target market.
Imagine promoting a warm cup of coffee on a chilly, rainy day , or showcasing stylish sunglasses during a sun-filled afternoon . By leveraging real-time weather forecasts and location data, your ads will connect with your audience's immediate needs and preferences, driving engagement and sales like never before!
Don't let Central NY's ever-changing weather hold you back! Harness its power for your marketing strategy and watch your audience engagement and ROI soar!