How Much of a Role Does Social Media Play Into Your Business? Are You Finding That Social Media Is More Important That Word of Mouth Referrals?
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Both mediums you have questioned are synergisic in the branding process. They feed one another.
In the fast paced digital age, personal, professional and business branding is occurring regularly, whether or not we are aware of it.
From our web site presence to our postings on the sites of others, from our credit ratings to our cell phone records and application navigation, we are tracking others and being tracked ourselves.
Deciding to become active in social networking is really a matter of managing personal, professional and business images/brands or having them manage us.
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