Part 3 of our Myth Busters series: Myth 3: If it smells clean, it is clean Reality: Fragrance is not cleanliness.Covering odor doesn’t remove the source. Pet dander, body oils, food residues, and the fine soil you don’t see must be physically removed. I am not a fan of blasting deodorizer at the end. When deodorizers are needed, professionals apply them thoughtfully at the beginning and rinse them, rather than misting them like perfume. To put it plainly: Cleaning removes source materials; scent masks them.

A Hillsboro owner told me the challenge wasn’t traffic, it was connection. Local stories brought in local support. What made your local presence feel like part of the neighborhood?