Do you use video to promote your business? How effective have your video promotions been?
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Absolutely. Video is the new king of digital marketing and although a bit more expensive than the traditional PPC/Display, well worth it if you have a team that knows what they are doing.
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More answers from Robin
Thanks, Robin. The thing about video, as opposed to an on-going PPC/Display ad, is that once it's done, it's done. Several of my videos have been around for years, and they are still getting views and engagement. Sounds like you totally understand the power if video.