The Hard Truth: What No One Will Tell You About Your Brand New Website

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Sahil Kapadia

The City Mix
36 Questions answered
Answered on February 18th, 2017

Absolutely agree, I have had a few clients that have been their own worst enemy. It IT, we call that "scope creep", it is when the end goal is consistently changing and can never get finalized. It makes the finish line seem much further than it should actually be. There is a reason why the quote "Perfect is the enemy of good." is so appropriate. A person will never reach perfection, but tinkering to getting a website perfect is potentially costing you revenue, sales, search engine placement and other factors of developing your business.

Great point Laurel.

1 Reply

Thanks Sahil. Yes, failing to launch can absolutely cost revenue and exposure. Thanks for your inout

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