If you could eliminate one step from your customer's research process before they buy, which step wastes their time and yours?
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Ensuring that they are prequalified to purchase and ensuring that they are only looking at properties that they can actually afford, therefore eliminating having to tell them that that particular property is not in their price bracket
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More answers from Elisa
That's a great point. When buyers know their budget upfront, it makes the whole process a lot smoother.