Gheran King
Ottley Media
About Us
Today’s consumer is savvy and constantly evolving. In order to compete for their attention, your business needs to implement marketing strategies that are innovative and adaptable to the market.
Ottley Media is a dynamic marketing agency that utilizes traditional & non-traditional advertising methods to engage & retain customers. Focusing on a combination of market analytics, strategy & flawless execution, Ottley Media designs sustainable marketing campaigns that builds brand awareness, creates consumer connections & promotes recurring sales.
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Brand Identity is your foundation for success. Establishing and maintaining a unique brand identity is what sets your business apart from other com...
Far too many businesses overlook the importance of Experiential Marketing. Consumers are increasingly overwhelmed by digital media and traditional ...
We are far beyond the threshold where digital media has overtaken traditional marketing. A strong Social Media presence is essential to the growth ...
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Zeno Effect Media
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"Zeno Effect Media is a first-class agency providing a variety of amazing professional writing services. Zeno Effect Media has assisted me in several very critical marketing campaigns and always captures my brand message, perfectly! "
Recent Activity
While the value of face-to-face interactions are priceless, over the last decade we have undoubtedly witnessed an exponential increase in the use, effectiveness and importance of digital outlets as essential resources for customer acquisition and new business growth. Online communities like...
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While the value of face-to-face interactions are priceless, over the last decade we have undoubtedly witnessed an exponential increase in the use, effectiveness and importance of digital outlets as essential resources for customer acquisition and new business growth. Online communities like Alignable, LinkedIn and other more niche, industry-specific digital platforms have become the norm for facilitating B2B/B2C connections and enhancing broader brand visibility. Therefore, developing a proficient online networking approach and process is paramount to improving overall business performance.
One recent Forbes article (http://tiny.cc/mhqjnz) points out that, "Networking is not a singular act." Every interaction we have, online and offline, ultimately contributes to the growth or depreciation of our businesses. Consequently, it is always imperative to be both purposeful and responsible, when engaging your live or digital networks. Being in an online forum does not give us free reign to be professionally lax or recklessly informal. For the best results, make sure that your digital networking efforts are constantly directed towards positivity and productivity.
Just like a National Sales Manager might conduct in-depth market research to increase the understanding of her consumer audience, similarly it is worthwhile to spend adequate time researching the behaviors and characteristics of your targeted online business networks. "Knowledge is Power," and the more information we have, the greater impact and influence we can create within our digital communities. Having flexibility in your online networking approach, along with an ability to diversify your "sales pitch" will inevitably increase the number of professional allies and conversions you gain. NYB Creative (https://rb.gy/dflipq) outlines a few simple methods for measuring your digital networking results.
I like to remind myself that networking via any format, is truly an art that requires a certain depth of self-awareness, adaptability and consistency. If a person chooses to embrace the development and process of their digital networking skills, they will assuredly be rewarded for their focused efforts.
Namaste & God Luck!
Gheran King
Chief Marketing Officer
OTTLEY MEDIA: Marketing Evolved.
http://ottleymedia.com/
info@ottleymedia.com
1 Reply
This question highlights one of the most common mistakes made by business owners. There is no single, best form of marketing. The most successful business development plans incorporate and utilize multiple marketing channels to increase their ROI. Integrated Marketing or Omni-Channel Marketing,...
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This question highlights one of the most common mistakes made by business owners. There is no single, best form of marketing. The most successful business development plans incorporate and utilize multiple marketing channels to increase their ROI. Integrated Marketing or Omni-Channel Marketing, is a comprehensive approach and perspective that strengthens brand identity, increases brand visibility and promotes sales by utilizing a calculated combination of Traditional Marketing, Digital Marketing, Experiential Marketing and Non-Traditional Advertising methods. If a business owner relies upon only one form of marketing, I guarantee that they are nowhere close to achieving their true sales potential. There is no "magic bullet" in marketing. The results of your marketing efforts are directly dependent upon the sustainability and vision of your plan and the effectiveness of your strategic execution. Find out more at ottleymedia.com