About Us

Hi! I'm Melissa, the owner of Serif Strategy in San Diego, CA

I combine my MBA in strategy and entrepreneurship, my many years as an in-house marketing manager, and my experience in running my own small businesses to create amazing copy that speaks to your ideal client.

I dive into your brand voice, your target market, and your core values to write web material to boost your sales and shape your business.

I'm based in sunny San Diego but can work remotely for clients all across the United States. Reach out for a consultation today. Let's grow your business!

How We Got Started

After years of working for creative small businesses, I returned to school to earn my Masters in Business Administration in Strategy and Entrepreneurship. I pivoted into the aerospace/defense sector for 4 years, writing and editing proposals, building project websites, and completing branding initiatives.

I finally realized that I love using words to boost sales and grow a business. And thus, Serif Strategy was born in 2021! I left the corporate world to pursue my dream of helping creative small businesses and start-ups speak to their ideal client and crush their financial goals!

Products & Services
About pages that convert, product/services pages that grow your customer base, landing pages that explode your sales, I do it all! Contact me today...
Blog posts, social media captions, SEO articles, and more! I offer creative writing pieces that speak to your client and grow your customer base.
Already written your own web copy or content? I offer quality editing services to make everything sound just the way you want it. 
Recommendations Given (9)
"Love this neighborhood store. Stopped in the other day and the prices were great. Sushi was fresh..." Read more "Love this neighborhood store. Stopped in the other day and the prices were great. Sushi was fresh and their houseplant prices can’t be beat. I will shop here many times! Worth a trip for sure. "