About Us
Digital Storytelling for Your Brand Experience
Lead Wolf is a boutique digital marketing agency and media production studio based in La Jolla, San Diego. We specialize in combining strategy, cinematic content, and targeted advertising to help bold local brands grow—without guesswork.
How We Got Started
Oscar “Oz” Riveros and Eveline Gonzalez co-founded Lead Wolf from a shared passion for creative storytelling and performance marketing. Oscar brings extensive experience in strategy, PPC, filmmaking, video production, and analytics. Eveline blends her background in design, PR, and marketing operations to ensure campaigns are both visually compelling and results-driven. Together, their diverse perspectives give every project purpose and depth.
The products and services we offer
Recommendations Received (6)
"Oz has an absolutely incredible vision in bringing dramatic & cinematic concepts to life. He's a..."
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"Oz has an absolutely incredible vision in bringing dramatic & cinematic concepts to life. He's a lighting pro & truly cares for his craft, as it clearly shows through the pride he carries into each new excursion. I have had the privilege of working with him in many different instances, as a set designer, on-screen talent, creative director and so on & so forth, and in every instance, I have learned so much from him & have gained innumerable pieces of knowledge and experience with his guidance. If you are looking for help in the realm of photography, cinematography, videography & marketing, Oz is your guy! "
"Oz does an excellent job on videos. Extremely professional! "
Products & Services
Best for: Restaurants, gyms, salons, brick-and-mortar retail Drive foot traffic and get found by customers near you.
You don’t need more clicks ...
Best for: Med spas, dental clinics, service businesses Turn ad spend into real-time calls and appointments.
We design campaigns that do what you...
Gallery
Recommendations Given (7)
"Emily Holmes is one of those rare people who can operate across multiple roles without dropping..."
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"Emily Holmes is one of those rare people who can operate across multiple roles without dropping quality.
She’s worked with us as a production designer, on-camera talent, PA, and general problem-solver and in every case, she brings the same level of reliability and awareness to the job.
What stands out is not just versatility, but judgment. She understands what the production needs in the moment and adjusts without needing constant direction. That’s uncommon. On set, she’s efficient, calm under pressure, and easy to work with.
If you need someone who can plug into different parts of a production and actually elevate the outcome, she’s a strong asset."
"Carly is an absolute joy to work with. Her vibrant personality, team-oriented mindset, and..."
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"Carly is an absolute joy to work with. Her vibrant personality, team-oriented mindset, and creative approach bring immense value to every project she’s involved in. She consistently goes above and beyond, always willing to lend an extra hand when needed. Her ability to collaborate seamlessly while also offering fresh, innovative ideas makes her an indispensable asset to any team. I wholeheartedly recommend Carly and look forward to working with her again in the future."
