...Said every business owner :)

This is a common theme among business owners. What to post, when to post, how often, what Social channels should I use, etc. It can be mind-boggling to the degree that businesses won't post at all.

There are many different ways that you can post effectively. Do you have kids? Grandkids? Someone in your office that is tech-savvy that could post for your businesses?

That is the most cost-effective way. 

Another way is to use Virtual Assistants (VA's) that you would hire to post on your behalf. You want to make sure that you work with them closely so that they aren't posting anything that you don't approve of. They should also know just the right recipe for what to post and when. Most of them do, just discuss with them first when you vet them. This is also a very affordable option but again, make sure you qualify them before you hire. 

And finally, there are marketing agencies out there that will do this for you. Some are very expensive but others are very affordable. Again, make sure you qualify them. There are far too many out there that claim they are an agency but really don't know what they're talking about. When you do find someone, It will bring even greater peace of mind knowing that all of your bases are covered when it comes to posting on all of your social channels. 

No just in case you are going to have your kids, office worker, or VA do this here are a couple of tips that my team has researched and found to be the perfect recipe for what to post that will engage your visitors and turn them into customers/clients:

R- Recreational
E- Educational 
C- Conversational
I- Inspirational
P- Promotional
E- Entrepreneurial

And remember to have them post at LEAST twice a day. 

The saying that we have come up with is, "Post twice a day or customers won't come your way"