With more than 25 years in sales, marketing and sales management, Alan Berg is uniquely qualified to help wedding and event businesses succeed. He was recently included in the “Top 75 Speakers To Watch” by Motivator Music on LinkedIn, alongside Tony Robbins, Gary V and Dave Ramsey. He’s the wedding and event industry’s only Certified Speaking Professional™ and one of only 39 Global Speaking Fellows worldwide!
Alan has extensive sales, sales management and marketing experience ranging from publishing two wedding magazines, to Vice President of Sales at The Knot. He’s an Education Expert for WeddingPro and consults for major industry websites in Ireland, Dubai, India, Australia, the UK, as well as countless venues, hotels, bridal shops, planners, entertainers and more.
Alan has presented in 14 countries, 5 of them in Spanish and recently in French (both of which he taught himself). He’s the author of 6 books including his most popular book: “Shut Up and Sell More Weddings & Events” and his latest: “Why Are They Ghosting Me?”. He speaks to thousands of entrepreneurs and business professionals every year through webinars, live presentations and on-site sales training.
A friend bought a wedding magazine and asked me come selling for him. A few years later we bought the magazines and published them for 5 years before being asked to work for the corporate office. Shortly thereafter The Knot bought the company. I spent 11 years at The Knot, mostly as VP of Sales, Local Sales Operations and The Knot Market Intelligence. I was the main speaker and sales trainer there. Since leaving I've presented on the business of weddings and events in 14 countries, written 6 books and I've helped countless wedding and event pros, just like you, profit more and have more fun doing it!
