The Canadian Marketing Team, Surrey BC
Odin Zavier from The Canadian Marketing Team

Odin Zavier

The Canadian Marketing Team

Surrey, BC
Highly Recommended (66)
Profit Acceleration Strategist Chief Opportunity Officer Business Health Accelerator
Profit Acceleration Strategist Chief Opportunity Officer Business Health Accelerator
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About Us

Hi, I'm Odin Zavier, with the Canadian Marketing Team.

I work with established business owners, presidents, CEOs, and leadership teams to uncover hidden opportunities to increase revenue, improve profitability, streamline operations, and build businesses that are more valuable, scalable, and less dependent on the owner.

My approach is simple. I believe in diagnosing the business before recommending solutions.

Many companies focus on the symptoms, such as slowing growth, inconsistent sales, shrinking margins, operational bottlenecks, or cash flow challenges, without identifying the root cause. I help business owners uncover those hidden constraints and develop practical strategies that deliver measurable results.

I primarily work with established owner led businesses in the trades, home services, construction, manufacturing, wholesale and distribution, industrial services, property management, commercial real estate, and professional services.

Whether the opportunity lies in sales, marketing, operations, pricing, customer retention, leadership, or practical AI implementation, my goal is to help business owners make better decisions, improve performance, and build stronger, more profitable businesses.

I enjoy connecting with business owners and trusted advisors, including accountants, commercial bankers, lawyers, commercial real estate professionals, property managers, IT providers, and other professionals who work closely with established businesses.

I have found that many companies are sitting on $10,000 to $100,000 or more in overlooked opportunities. In many cases, a focused 45 minute Business Health Review identifies practical ways to improve profitability, efficiency, and long term business value.

If you are building an established business, or work with business owners who are, I would be happy to connect.

How We Got Started

Like many entrepreneurs, I spent years working with business owners who were investing significant time, money, and effort into growing their companies, yet often weren't seeing the results they expected.

What I discovered was that many businesses didn't necessarily have a marketing problem, a sales problem, or an operations problem. More often, they had a diagnosis problem. They were focusing on symptoms rather than identifying the root causes that were limiting growth.

That realization led me to become increasingly focused on helping business owners step back, evaluate their businesses objectively, and uncover the hidden opportunities and bottlenecks that often go unnoticed during day-to-day operations.

Today, through the Canadian Marketing Team, I work with business owners and leadership teams to identify growth opportunities, improve sales and marketing performance, implement practical systems, and develop strategies that help businesses become more profitable, efficient.

The products and services we offer

Marketing Consultant Personal Coach Marketing Community Sales Training Training Advertising / Marketing Marketing Agency Business Consultant Education Advertising & Communication Business Service Show all 11
Products & Services
Marketing Bootcamps and Focus Groups
Marketing Bootcamps and Focus Groups by The Canadian Marketing Team
Visit www.FreeMarketingEvents.com and register. Here’s what We’ll reveal: • 8 Sales secrets that can have you needing wheel-barrows to make your...
Real Estate JV Club
Real Estate JV Club by The Canadian Marketing Team
The Real Estate JV Club will continue to be updating you with more current deals, up to date information, more actual education and an opportunity ...
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Recommendations Given (36)
"Good guy, really wants to help those he works with. Sincere..."
"Working with Ascendi Capital Inc. and their principles is a super simple process. Make sure you..." Read more "Working with Ascendi Capital Inc. and their principles is a super simple process. Make sure you have a look at their opportunities. "
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Recent Activity
What is the ONE secret ingredient that makes you 'unique' in your industry?
Odin from The Canadian Marketing Team Answered this on March 22, 2019
My only competition are business owners who don’t know what I do. Once I’ve educated business owners with the four elements of marketing my message will yield results, for a win, win, win.  Every business owner needs a goal achieving, time management mastery, sales & marketing standard... (more) My only competition are business owners who don’t know what I do. Once I’ve educated business owners with the four elements of marketing my message will yield results, for a win, win, win.  Every business owner needs a goal achieving, time management mastery, sales & marketing standard operating procedures, system building, employee training, appointment making S.M.A.R.T weekly, monthly, quarterly and yearly how to, here’s how it’s done, step by step business success plan.  As a business owner I want the same as you. A family oriented, time sensitive, bullet proof, success oriented articulate marketing message that generates purchases and happy buyers who give testimonials every step of the way. I want a profit faucet and I want to be a master of my time. Our most precious commodity. I bet that’s what you want too!  C.M.T put on regular seminars on a monthly basis, in between we’re immersed in Sales & Marketing activities for ourselves and for those we work with.  Visit Www.freemarketingevents.com to register for our current upcoming events and to get on our reminder and replay list.  We’re booked months out, with hundreds of business owners who require help, there’s never an idle moment. We endeavour to make every 15 minutes count, we put our heart into our chosen work. We are passionate! So if you get some time with us, count yourself fortunate. We are fortunate to be helping you too!  Fortune is about to grace your life, who would refuse such a gift? I embrace it and welcome fortune into my life as I welcome all wisdom.  The education with your Canadian Marketing Team will continue for as long as you can attend. Our free sessions provide results to those who listen. For owners that plan the necessary time for study and implementation of what we share, you will have success.  If the D.I.Y is your style, then we provide a plethora of practical materials to propel you to greater accomplishment. For those who want a faster approach then follows the fast plan C.M.T lays out by implement the weekly S.M.A.R.T system for business owners and employees.  Remember how long it took you to walk, talk and grow up.  Have patience that by the time we are completed implementing the your customized plan in the first year, your implementation of it in the second then third year will definitely enable you to manage your own results. You’ll be able to leverage every dollar or moment you spend to reap the rewards of self disciplined practice of sales & marketing. Education & communication  To us sales and marketing means education & communication. Let’s get into a 45 minute call and go through your business model. I’ll find your leverage points and help you makes an extra 10k with a simple 3 month plan.  The One gift that lends to uniqueness in any industry is the word.  In that endeavour and for the betterment of my fellow human. I’m sworn to serve those who desire our services. We at C.M.T will provide you with honest, insightful, personalized sales & marketing coaching for the purpose of implementation and increase of lead generation tactics, conversion strategies, how to increase bottom line profits  margins from existing buyers and manage expenses. 
Do people still use mail to advertise for their business, and do you find it effective?
Odin from The Canadian Marketing Team Answered this on June 22, 2018
Yes, with all this online marketing, off line marketing is still very effective. It's the message that always sells though, the advertising medium is secondary. Marketing and Advertising are useless unless you can convert those leads into clients. Hope this helps and feel free to reach out, I’d... (more) Yes, with all this online marketing, off line marketing is still very effective. It's the message that always sells though, the advertising medium is secondary. Marketing and Advertising are useless unless you can convert those leads into clients. Hope this helps and feel free to reach out, I’d be happy to help you identify where to find an extra 10k in your business without spending another dime on marketing...
If you had extra money to spend in your business, which would be most beneficial to spend on: Advertising, PR, Marketing, or Marketing Research?
Odin from The Canadian Marketing Team Answered this on June 22, 2018
Most businesses focus their time on Production 25%, Operations 65% and 10% Sales & Marketing. It's best to flip this number around and spend 65% of the time dedicated to Sales and Marketing. You can always outsource operations and production... The best place to spend money is having a... (more) Most businesses focus their time on Production 25%, Operations 65% and 10% Sales & Marketing. It's best to flip this number around and spend 65% of the time dedicated to Sales and Marketing. You can always outsource operations and production... The best place to spend money is having a quality sales process and an Articulated Sales Argument to be used in your marketing pieces, (those marketing pieces act as your silent sales force and support all your sales activity) that will help you convert the leads you get. Marketing is the most valuable investment hands down, when done well it always produces returns whereas advertising has a funny saying “80 cents of every dollar spend in advertising is wasted, the issue is no one knows which 80 cents it is”... In marketing when done with knowledge and with patience (in my experience) it’ll make north of a 20% return. Of course before you begin the marketing it'll be important to ensure that you've done research on the market place so you can identify where your competitors are excelling and leaving gaps for you to fill. You've got to reach a place where there's no competition, just people who need more education... It'll be important to identify the suspected hot buttons (pains, frustrations, complaints, problems, annoyances) your target market has for the product or service provided. Once you have an articulated sales process outlined, this is used to create a survey. The survey (based on hot buttons) will be used to ask past clients, current clients, suspects, prospects and leads if they feel these issues you’ve identified and the potential problems solutions you’ve brainstormed will indeed compel them to buy your service vs the competitor. What's great about this is its market research that also acts as a marketing tool. Based on your research, you can then see if the Hot Buttons are in fact the issues your future clients. Your goal is to create marketing pieces based on quantifiable evidence (which your competitors most likely don’t have) that will get the attention of your target market and walk them through the education and buying cycle. The goal is to have your target market paying attention to your marketing message when it’s out in advertising forums like Facebook and the other online and off line advertising mediums. Hope this helps and feel free to reach out, I’d be happy to help you identify where to find an extra 10k in your business without spending another dime on marketing...
How does a person set-up a website?
Odin from The Canadian Marketing Team Answered this on March 29, 2018
Facebook has Group and Page functions that are a good first step in creating a website. You'll need to come up with much of the same materials for the Facebook site and a website. Plus for the time and money you'll spend it's worth while to get the Social Media aspects all set up too. I... (more) Facebook has Group and Page functions that are a good first step in creating a website. You'll need to come up with much of the same materials for the Facebook site and a website. Plus for the time and money you'll spend it's worth while to get the Social Media aspects all set up too. I personally hire overseas and make sure that the website is outlined in a word document first. Pick the kind of pages you want and what the website is geared towards. Is the site a lead generation site or is it a corporate site, or both? Next the pages you'll want to develop will need to be researched. All websites start with a home page, what do you want written on this page? How do you want visitors to be lead? About us page is necessary, a services page is good too, what other pages do you want. I suggest researching the industry you are a part of and then seeing what they are going, pick what you like to add to your development. Websites can become very costly, depending on the time needed to develop. Once this research is is done, pick the kind of site you desire. I personally like HTML with some WordPress integration. The cost in making a Site is broken down to the person who creates the site (The programmer), the person who writes the content (Copy Writer), the person who creates the sales funnel (Ideally you have the writer do this too, not all writers are sales people or Marketers though). The next step in setting up a Website is going to be the Hosting. Make sure to buy a good Domain Name, and make sure you control it and own. The domain name needs to be something memorable and marketable. For example we have freemarketingevents and it's forwarded to our corporate site. Want more clarity? Let's chat :) Keep asking questions like this, hope you got some ideas to push you along.
Anyone wanting to find public speaking opportunities in 2018?
Odin from The Canadian Marketing Team Answered this on December 21, 2017
I've been doing public speaking events for the last 10 years with success each month and sometimes 2 or more times a month. It's a major part of our profit faucet. We turn it up when we need more leads and turn it down when we have too many. It's one of our top lead generators... (more) I've been doing public speaking events for the last 10 years with success each month and sometimes 2 or more times a month. It's a major part of our profit faucet. We turn it up when we need more leads and turn it down when we have too many. It's one of our top lead generators...
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