The creative process is always the first place companies cut costs. Typically marketing is the first cost to go. My clients and I have never been through a pandemic before. Everyone is making this up as we go. In MY world, everything is on "hold." When clients are furloughing or laying off their staff-It is hard for me to justify forward marketing. For myself, I created a product. I turned my marketing experience inward and am using it to promote myself! Perhaps in 6 months? My clients, (or at that point perhaps new clients) will have a need for online/print multimedia and marketing. Personally, I think it will take at least a year for businesses to recover from this epic reality!