About Us

Highly Caffeinated Marketing helps owner led businesses and growing companies turn scattered marketing activity into clear, disciplined growth. Led by Joe Chandler, MBA, we provide strategic marketing consulting, Fractional CMO guidance, AI strategy, automation direction, messaging, offer strategy, customer journey planning, and vendor oversight. Our goal is simple. Help businesses stop guessing, make better marketing decisions, and build a system that creates leads, sales, and long term loyalty.

Marketing without strategy is just busy work. Highly Caffeinated Marketing brings the strategy.

How We Got Started

Highly Caffeinated Marketing started because I kept seeing good business owners working hard at marketing and still wondering why it was not producing better results.

After 30 plus years in marketing, sales, leadership, and business development, I have learned that most businesses do not have an effort problem. They are doing plenty. They have a website, social media, emails, ads, referrals, vendors, meetings, ideas, and activity. What they often do not have is a clear strategy tying it all together.

That is why I built Highly Caffeinated Marketing.

As a veteran, MBA, and strategic marketing consultant, I help business owners step back, look at the whole picture, and make better marketing decisions before they spend more money chasing the next tactic.

I believe marketing should have a purpose. It should be clear, disciplined, creative, measurable, and tied to growth. Most of all, it should make sense to the people running the business.

Products & Services
Marketing Strategy Consulting by Highly Caffeinated Marketing
When was the last time your marketing actually gave you a clear answer? Most marketing problems are not marketing problems. They are clarity probl...
Fractional CMO Advisory by Highly Caffeinated Marketing
Does Your Company's Marketing Feel Lackluster, Disjointed, or Like You're Spinning Your Wheels? Most business owners do not need more marketing ac...
Recommendations Given (15)
"Jacqueline is just genuinely fun to be around. That is the simplest way I can put it. She has..." Read more "Jacqueline is just genuinely fun to be around. That is the simplest way I can put it. She has this creative energy that connects food, music, comedy, and storytelling in a way that feels completely natural. Not forced. Not rehearsed. Just who she is. What stood out to me is that she does not try to fit herself into a neat little category. She is colorful, original, and full of personality. And if you can make vegetables sound exciting, you have already earned my respect. She brings heart, humor, and real imagination to her work. I walked away from our conversation thinking she is someone people need to experience for themselves. Happy to recommend her without hesitation."
"After connecting with Austin, what stood out to me was how personal and grounded his work feels...." Read more "After connecting with Austin, what stood out to me was how personal and grounded his work feels. Formless Flow is not just another wellness concept; it is Austin taking his own understanding of stress, anxiety, trauma, and the nervous system and using it to help people feel more steady, clear, and connected to themselves again. He brings a calm, thoughtful presence to important work that many people quietly need."

Our Recognition

We're highly recommended by locals on Alignable

Highly Recommended

By 5+ Local Business Owners!

Team

Strategic Marketing Consultant / Fractional CMO