Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks, Allentown PA

Maria Wirth

Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks

Solutions we offer:
“From the very first moment I met Maria, I saw a beautiful light around her. She radiates kindness, compassion, and confidence. She’s one of those rare connectors who genuinely cares about the...” Read more “From the very first moment I met Maria, I saw a beautiful light around her. She radiates kindness, compassion, and confidence. She’s one of those rare connectors who genuinely cares about the people in her circle and the ripple effect of her work speaks for itself. Maria has an incredible gift for knowing what people need, often before they realize it themselves. She listens with intention, speaks with wisdom, and leads with heart. Her presence in the Alignable Lehigh Valley community has been nothing short of powerful and collaborations can flourish. Whether you’re a business owner, leader, or simply someone trying to find your footing, Maria is the kind of person who will uplift, guide, and support you all while making you feel like family. If you’re lucky enough to cross paths with her, hold on tight. She’s not just an asset she’s a blessing.🙏❤️‍🩹🌍⭕️”
– Ali Schaeffer-Lybacki Truist Bank
About Us

Business Owners Trade Alliance (BOTA) is the largest trade alliance representing Eastern and Central Pennsylvania businesses engaging in trade with one another. We help business owners preserve cash, increase purchasing power, and generate new revenue by converting what they already sell into strategic buying power.

Every business has unused capacity — open appointments, excess inventory, unsold media, idle crews, or available table space. Instead of letting that value disappear, BOTA transforms it into trade dollars that function as valuable and usable currency within our marketplace.

How It Works

Members earn trade dollars when other members purchase their products or services. Those trade dollars can then be used across the network for advertising, printing, professional services, construction, travel, dining, client gifts, employee incentives, and more.

Unlike traditional one-to-one bartering, BOTA operates as a structured exchange. You sell to one member and buy from another — when it makes sense for you. The result is flexibility, efficiency, and stronger margins.

Why Owners Join

• Conserve cash for obligations that require it
• Move excess inventory without deep discounting
• Turn downtime into measurable value
• Offset real business and personal expenses
• Attract new customers inside a trusted network
• Strengthen referral relationships

Local Strength. Global Reach.

Members trade locally across hundreds of industries, while also accessing thousands of additional businesses nationwide and internationally through affiliated exchanges. Purchasing power extends far beyond a single transaction.

Founded in 2010, BOTA serves forward-thinking owners who understand that using what you already sell to fund what you need is simply smart business.

If you’d like to see how the system works and share what it is that you do, use our Zoom Scheduler to book a 1:1.

Schedule a Guided Tour To See Who’s Involved and What You Can Trade For: https://scheduler.zoom.us/business-owners-trade...

How We Got Started

Prior to launching Business Owners Trade Alliance and enrolling Member #1 in 2010, Maria Wirth owned a Celtic museum reproduction company for over a decade. As an artisan, she regularly traded with fellow vendors at festivals—she often says she “bartered her little heart out.” She later became a real estate investor, securing and wholesaling properties for investors.

Scott Martz, BOTA’s CEO, was a top-performing sales leader for a multinational consulting firm and previously a food service executive. Through his work with hundreds of business owners, he gained deep insight into both the opportunities and challenges they face.

Together, they recognized a powerful truth: businesses often have untapped capacity—unused time, excess inventory, and open availability. Organized barter transforms those idle resources into real purchasing power, making it a smart, strategic tool in any economy, whether thriving or uncertain.

The products and services we offer

Networking Events
Wednesday Jul 15th 5pm-7:30pm EDT
Networking at Copperhead Grille with Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks
Alignable Alliance of Lehigh Valley/Monroe/Berks Invites You To Networking at Copperhead Grille for High-Energy Connections in the Heart of the Leh...
Tuesday Jul 28th 5pm-7:30pm EDT
Network & Connect at Bear Creek Mountain Resort  with Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks
Alignable Alliance of Lehigh Valley/Monroe/Berks invites you to escape the ordinary and join us for an unforgettable evening of networking, relatio...
Tuesday Jul 28th 5:30pm-6:30pm EDT
Pennsylvania Power Connections with Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks
Pennsylvania Power Connections is a structured virtual networking event designed to help Pennsylvania business owners and professionals build genui...
Products & Services
New Members. New Possibilities. New Ways to Save, Grow & Thrive. by Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks
Imagine transforming your home, your business, and even your lifestyle—while preserving cash and gaining new customers at the same time.We're excit...
Air Graphics Continues a Long Tradition of Smart Bartering Through BOTA by Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks
When Business Owners Trade Alliance first launched in 2010, Air Graphics was there from the very beginning. As one of BOTA’s original members, the...
Welcome New BOTA Members! by Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks
We are excited to share some SUPERSTAR🤩 new Business Owners Trade Alliance members to add to our awesome BOTA family of businesses including 2 incr...
Recommendations Given (575)
"Cindy is a very caring person and is very knowledgeable about Medicare insurance. I highly..." Read more "Cindy is a very caring person and is very knowledgeable about Medicare insurance. I highly recommend connecting with her, sharing what you do and learning more about her business!"
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Recent Activity

Maria from Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks Answered this on March 28, 2026
Wow, I can’t wait for this, genius! (more) Wow, I can’t wait for this, genius!

Maria from Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks Answered this on March 26, 2026
Great article Don! (more) Great article Don!
1 Reply

Maria from Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks Answered this on December 08, 2025
Great article! I’ve always loved how Alignable is designed so it is easy to give and receive recommendations. It’s really an incredible feature of this platform. So important in today’s world where reviews are everything. (more) Great article! I’ve always loved how Alignable is designed so it is easy to give and receive recommendations. It’s really an incredible feature of this platform. So important in today’s world where reviews are everything.

Maria from Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks Answered this on August 25, 2025
Great new look and all the links work perfectly! (more) Great new look and all the links work perfectly!

Maria from Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks Answered this on April 23, 2025
Great article Don and I love how easy it is to use too! (more) Great article Don and I love how easy it is to use too!

Maria from Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks Answered this on March 23, 2025
Congratulations to fellow Ambassador Dr. Karen Fiorillo, #1 in PA! On Wed, March 26th, you'll have a chance to congratulate her IN PERSON at the Networking Mixer & Awards Celebration at the Delta Hotel. We have DOZENS of winners in Pennsylvania attending and over 140 registered attendees, that... (more) Congratulations to fellow Ambassador Dr. Karen Fiorillo, #1 in PA! On Wed, March 26th, you'll have a chance to congratulate her IN PERSON at the Networking Mixer & Awards Celebration at the Delta Hotel. We have DOZENS of winners in Pennsylvania attending and over 140 registered attendees, that might just be a record. Just goes to show how much this contest means to people. Thank you Chuck! Here's the link to register: https://www.alignable.com/grou...
1 Reply

Maria from Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks Answered this on March 09, 2025
It has been so much fun to vote and compete and I’ve been tirelessly encouraging my members of Alignable Alliance of Lehigh Valley/Poconos/Berks and Pennsylvania Business Forum to do the same. A great story, at my networking event on Wednesday, just two days before the end of the contest, one of... (more) It has been so much fun to vote and compete and I’ve been tirelessly encouraging my members of Alignable Alliance of Lehigh Valley/Poconos/Berks and Pennsylvania Business Forum to do the same. A great story, at my networking event on Wednesday, just two days before the end of the contest, one of the attendees Cheryl Houtz (2nd on the right) commented she didn’t think she had a shot with only 3 votes so late in the contest. I told her to just text her friends and ask. She’s such a kind person, always helping others so people absolutely jumped at the chance to support her. The next day she texted me—she had gotten 33 more votes! I’m so happy. I will now be able to honor her at my awards celebration on March 27th along with our many other local winners. You’re all cordially invited if you’re within driving distance of Lehigh Valley PA. Details: https://www.alignable.com/grou...
1 Reply

Maria from Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks Answered this on March 03, 2025
I’ve only dipped into the massive tip of the 360 iceberg but I feel already that Alignable 360 is truly a revolution and a GAME CHANGER for all of us. I feel like I need it to be hardwired into my brain so I can walk around doing “Get Introduced” all day long!😁 (more) I’ve only dipped into the massive tip of the 360 iceberg but I feel already that Alignable 360 is truly a revolution and a GAME CHANGER for all of us. I feel like I need it to be hardwired into my brain so I can walk around doing “Get Introduced” all day long!😁
1 Reply

Maria from Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks Answered this on September 10, 2024
Great words of wisdom Nancy! (more) Great words of wisdom Nancy!

Maria from Business Owners Trade Alliance / Ambassador Alignable Alliance of Lehigh Valley/Monroe/Berks Answered this on August 16, 2024
I love how you described people you meet on Alignable, so true George! Great article Chuck. (more) I love how you described people you meet on Alignable, so true George! Great article Chuck.

Our Recognition (13)

We're highly recommended by locals on Alignable

Highly Recommended

By 50+ Local Business Owners!