The Sales & Marketing Connection (S&MC) is an integrated marketing and sales consultancy for companies needing to outsource their strategic marketing, branding, social media, promotions, WOMM, event management and sales/business development. We specializing in business and marketing strategy, branding, sales and marketing alignment and business capture consulting, across multiple business sectors, B2B and B2C.

We do this by developing, managing and implementing very original thinking that produces measurable results. We help you seamlessly plan, develop, coordinate and implement a full range of winning marketing, branding, marketing communications, promotions, events programs that focus on business development strategies across diverse media, to give you the flexibility to move your company forward, and gain maximum mind share fast, in budget and without adding overhead.

S&MC works with small and medium-sized businesses and associations in metro DC/Alexandria, Arlington that need to outsource their traditional & online strategic marketing, branding, promotions, social media & biz dev. - what makes them unique, their value proposition/niche, & then develop programs, partnerships/alliances that result in notable new business/ROI.

By placing an emphasis on measuring performance and delivering maximum results for every investment, S&MC has grown rapidly, achieving industry recognition and a solid foundation for world class brands such as Dannon, Heinz, Bestfoods, Nestle, Kraft, Neutrogena, Vidal Sassoon, Dial, Timex, Disney, Universal, SeaWorld, Fox, Cadillac, Saab, Dodge, and more.

Melinda is a serial entrepreneur with thirty plus years of hands-on business building success helping businesses capture new customers, keep their existing clients and grow their revenues profitably. She has held senior marketing and sales positions with industry leaders and emerging companies in highly competitive entrepreneurial, agency, consulting & international corporate environments. Her background in both sales and marketing gives her the unique ability to bridge the gap that often separates those departments, and develop strategic business and marketing initiatives that impact the bottom line of the organization.