Prefence generally depends on campaign objectives. Obviously, for a business, the stage provided by the internet reaches much farther than handing out flyers or networking locally. When networking, I prefer to follow the "large piles of cash" philosophy.  If your not familar with this strategy it is very simple.  1. Determine where your core Audience spends their time.  Google is a great tool to use to hunt them down. 2. You have to understand those who you serve. For... (more)