I am the co-owner of a custom marketing research company. We have been in business for 23 years. At Unisearch, we specialize in "quant-qual" research, particularly for packaging & new concept testing, as well as positioning and developmental advertising. We utilize audience response technology to offer a unique, integrated technique that provides actionable insights while being both flexible and fast. We like to describe it as providing quantitative confidence with qualitative depth.

In addition, we are experts in Super Bowl ad testing, which we have been doing for over 15 years. Our SB clients include companies like Frito-Lay (Doritos), Anheuser-Busch, PepsiCo and Dannon. We also provide focus groups and one-on-one interviewing for strategic purposes.

I have over 30 years of experience in marketing, branding, market research, new product development, and advertising. Prior to joining Unisearch Partners in 1994, I spent over 12 years in marketing and brand management at the Stroh Brewery Company, where I was heavily involved in both managing established brands (like Stroh's / Stroh's Light) and the company's new products efforts

We saw a niche in the market research business and decided to take a chance and go into business for ourselves