How many times should agents follow up with prospects?
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In a world where I had unlimited time and resources, I might use Walter Wellborn's plan! Although I tend to operate in the way I'd like to be treated... and too many "touches" aggravate me.
I do like the magnets suggested by Anna Davis; my reality probably comes closest to Steve Lopez' 3/3/3 plan, with anniversary follow-ups on the prospects that I am most interested in writing.
For me and my very busy agency, it's more important to stay in touch with and properly service existing clients than to be chasing prospects.