Any other sales professionals frustrated by the "experts" contradictions?
Do it during your most productive power times whenever that is
No, do it 1st of the week, 1st day, 1st hour, 1st call
No, do it 70% of the time and call everyone 70 times if necessary
Planning Focus
Plan 1-5 years out
No, not 1-5 years but 12 weeks
No, not 12 weeks but 21 days
No, not 21 days but wake up at 5 AM every day and just focus on planning the day in front of you
Relationship Building
Be empathetic to customer's situation, know their hot buttons, needs, concerns, questions, birthday, and kid's names
Don't be so empathetic that you can't leverage the customer's fear of change with regret of loosing out.
Closing
Ask for the sale in every conversation
Don't ask in the beginning because it is not all about $
Don't ask too late because money conversations reveal the tire kickers
Don't ask because your presentation should make them ask
How about books, CDs, and training on my simple program - Say what you do, do what you say, intend to serve, and serve well?
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Answers (1-9)
When selling... sell yourself, product or service to the problem. Be the solution to the need. The fulfillment of the want. Talk to the person, not the considerations.
There are so many experts, gurus and "he's the man" systems out there and each one has a set of principles and practices that lead to the same thing - money.
I live by what my Papa told me when I was 5 years old. In his words - You just do the right thing and money will follow. In 56 years that has never been wrong in any thing I did, action I took, or even didn't take, in providing another with a product or service.
In short, know your product uniqueness with your competitors product, target those Customers who has the problems and that your product is the actual solutions to their problems This is the strongest / successful strategy to prospect your Customers and drive your sales targets with those Customers.
I don't think there are any experts who can give you a guaranteed strategy / undertaking to meet your Sales targets. If you find one go with it and share a part of your profits. It would be a secured & successful Business. Hope this makes sense.
“if you don’t stand for something, you’ll fall for anything”.
What is an expert anyway? Someone who has experienced a situation with 10,000 variables, where the outcome was one of 10,000 things? That could be considered an expert in 1 in 100million outcomes.
Your business, you, the economy, your decisions, available capital, resources, etc are unique to you. No one is a better expert on that than you. Guidance is most helpful when based on the fundamentals. Learn the fundamentals and then test/measure until you move the needle. I’m no expert, just a believer in what I’ve experienced when using Fundamentals to move the needle in the direction I intended it to move.