I have a new spring promotional flyer. Can you take a look at this and tell me why you would or would not engage it?

I like the concept you are looking to achieve however, have a question for you before I can give my constructive feedback I need to ask; . Is this flyer a physical handout or will it be an online flyer through email campaigns?

If by email, you should have a link redirecting to your sample pages of your work.

If a physical hand out, way too busy. Color is so so, you tried to add feminine and masculine touches to your flyer which is good however, the graphics, fonts, images and design is very busy and redirects the eyes to look all around at one single time instead of left to right as we are taught in school.

Remember you are asking others to use your service and rely on your graphic design layout expertise therefore, use this one rule of thumb if nothing else. "Simplicity" is always best. Be direct, get the product, service and message out in less that 2 seconds.

What a smart way to get folks to see your offer...you have taught me something today. Thanks!

It has a unique look, so I feel it will catch people's eye. Couple recommendations, move the headline to the top and your logo to the bottom. Make it about the recipient first and then lead them to you. In regard to the discount, that is nice, but you may want to split test and change it to a dollar amount or more of a gift card this way they will have something of monetary value vs a % off. The other thing you can do instead of lowering your value is provide added value for every, purchase this and get that. Just some recommendations for split testing to see what offer generates the most interest. Hope this feedback helps.

I might use you three times, then look for another printer giving discounts.

I like the color scheme; very spring-y and eye-catching. I took the liberty of quickly (and roughly) playing around with and recoloring the elements a bit to optimize flow for the reader's eye and to strengthen the call to action.

I think the opening line is more effective as a statement than as a question, and, although it may seem counterintuitive, your business name/logo is actually the least important element of the design, so I relegated it to the bottom of the layout. And putting it below the phone number strengthens the connection between the call to action and the business name.

That said, it sounds to me like a solid offering - and a very appealing discount. Best of luck with it!

I like flower in design, but what make it different from all other? How to stand out from all other that make flyer too?

No website? No email? No Facebook?

Make 1 minute video. Not many competition do that so easy to people see more. Video standard now for all business. Always put website, email, and social media on all.

Way too busy, too many type styles and not really focused. While the print and design industry is competitive -- don't sell by the pound, emphasis your capabilities.

What are you doing to yourself? Preparing to move down the ladder to "free?" All those discounts will have you working for pennies and what a shame too, leaving the bulk of the dollars laying there in an open vault. First, get into the mind of your buyer. If you're targeting people to get "A New Source For Print Or Design" then understand the reasons they're in the market for a new source. If price is it then you are doomed to a life of slavery to cheap clients who will walk all over you. If, however, you're able to identify exactly why they want a new printing and design source, you could be sitting on gold.

Having been on both sides of the advertising design process, I know some of the chief reasons for looking out for a new provider. They are specific and emotionally pain driven. In the buyer's shoes, where you need to virtually place yourself every time you advertise, I feel the frustration of having "misteaks" in my copy, failure to follow instructions, poor quality... Oh, and here's a big one- jobs running late. I have my deadlines and they've come up with yet another one of their lame excuses and it will just be another 2 hours and so and so is taking care of a broken whatever and I'm #99 on their list of priorities and now I can't do anything about it but suck it up and miss my own deadlines again...

I need reasons to work with you if I'm going to pick you. If you can figure out at least some of those reasons, it's like beautiful kismet. Your higher prices will be ignored because you're following the #1 rule of selling. Find out what people want and give it to them.

You have to answer the question in the buyer's mind. "Why should I do business with you instead of anyone else and every other option available?"

Maybe instead of Spring (who cares?) you can give a quick list of reasons to switch away from their current crappy provider and be absolutely sure you can and do live up to them. If Spring is that relevant then weave it in to your value proposition as in what I wrote below:

ATTENTION SERIOUS PRINT MEDIA MARKETERS AND BUSINESS OWNERS WHO NEED A HUGE IMPROVEMENT IN SERVICE!

Spring Has Arrived And It's Time To Clean House And Start Fresh With A Print And Design Provider WHO GETS YOUR PRIORITIES and gets them right, on time and done letter perfect every time.

Why Work With Organik:

1. We ALWAYS deliver on time or your job is free. (or if you're chicken, 50% off)

2. We never let you down with blundering amateur mistakes in our copy. You say it and we deliver it verbatim AND if we do find an error that snuck into your work, we'll contact you to make sure it's right before we do the run.

3. Our Work Will Always Be Beautiful, Quality and Crystal Clear. You can count on us to make your audience sit up and take notice when they see your message.

Call now to get a one time discount of 10% off your current provider's public price to find out just how serious we are about keeping up our end of the deal. We'll make you wonder how you ever lived without us!

Brown & tan are fall colors, not spring. Thus, an inconsistent message.

With that said, if I was looking for a new print design resource, I would still call. However, I would have to see samples of other creations.

Michael,

It's Michael again. I took 10 minutes of my time to try and illustrate better what I was saying. Here's a very quick and dirty example—using your basic 1st design—to try and layout what I was talking about with pyramid formatting, white space, consistent fonts and losing the added design elements that don't fit your core. Notice - bold headline that clearly states the problem or solution. Notice - the promotional discount. Notice - the lighter body copy that grows the main headline and why statement or information. Hopefully, this helps clarify my earlier points even more.