If you had to do away with all your marketing tools and channels, what’s the one thing you’d keep?

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Answers (11-20)

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I think it would depend on too many things for one standard answer. We use a complete media mix, but vary recommendations due to size/type of company or product. I would need more information. 

Your email list. You own the list. But having a list alone is not enough. They say that the money is in the list. I would refine that to say the money is in the relationship you have with your list. Building a list is easy. Regularly communicating and getting a good relationship with your subscribers is not always done successfully

For me it would be my customers word of mouth referrals and goodwill. Assuming I HAD to get rid of every marketing tool. My best salespeople, that produce the most for me, outside of my 'online' efforts, is for sure my wonderful customer base of 53 years!

I would keep SEO.  it provides an ever-growing number of excellent quality leads, the longer you have it going.  No other marketing tool or technique can compete with a well executed SEO strategy.  Other marketing methods can be used to get even more leads, but if had to choose only one, it would be SEO.



That's a tough one... I think it would depend on what kind of business you run. Instagram may be the best for some and a mass-email software maybe better for others. If I had to keep one, maybe LinkedIn

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