The Perfect Profile
What Matters Most? My Time & Your Trust
The Perfect Profile makes me feel like I've landed in the right place. In less than a minute, by scrolling through the information provided, I should understand who you are, the kinds of insurance you provide, and they types of people / businesses who are your clients.
Once I’m convinced I am in the right place, it all comes down to trust. Who's put their reputation on the line to recommend you and what did they say about you and your business.
Who Are You? Let's Make a Great 1st Impression
About Us Section is your opportunity to tell your story and help people understand why they should turn to you for their insurance needs. This is where you should let your personality shine a bit:
What Makes for a Not So Good First Impression?
Empty Profiles, ALL CAPS, Wicked long with speling :-) mistakes and a ton of “I’m the best insurance agent in town”
Want to see some solid insurance profiles? Check out this page
Do Your Clients Trust You?
Getting Recommendations from your clients helps convey who Trusts You and Why...
Premium Members can also Spotlight a great recommendation at the top of profile by clicking on the Spotlight button.
You definitely should take advantage of this!
Pro-Tip: with 5 recommendations you get a bold highly recommended badge added to your profile. This helps you stand out even more. It's also included with all of your posts further increasing your visibility (it also is one of the factors into how comments are displayed)!
Golden Rule: put your reputation on the line for others by returning the favor and recommending your clients and favorite locals!
Pro Tip: when your recommendations are accepted they get shared with everyone in the businesses network and beyond. Writing a thoughtful reason makes people stop and notice you and your business. I suggest recommending at least 2 local businesses with awesome reasons each month.
Also... when you get a recommendation be sure to review it, make sure the business owner sending it is legit (by checking out their profile), and if you are unsure just ignore it by clicking on the X in the top right corner of the recommendation.
Now I'm Interested so Tell Me What You Offer:
Feature the types of insurance you offer on your profile. Just click on this link on your profile and you can add them one by one. These show up in searches and help direct our members to visit your profile. Also be sure to add search tags so members can find you via search.
BONUS PERK for Premium Members: want to see who's visiting your profile and be able to reach out to them to learn more about their business? Become a Premium Member!
Click on the "View Activity" button at the top right of your summary to see which of your posts are generating traffic to your profile AND who's coming to visit. You can reach out and introduce yourself by clicking on the connect button to help turn prospects into potential clients!
Take me to Step Two
Take me back to The Guide