What Do You Think Of Using A Personal Story When Blogging?

Using personal stories is what grew my travel blog over the past two years. The more vulnerable the blog post, the more people connect to it. I used my personal story as the home page of my personal blog.

For this reason, I keep my personal blog separate from the company blog, though we do use news releases to keep people up-to-date on what is happening with the company and its members.

I don't shoot for any word count in particular. My posts fall anywhere between 500 to 1500. No complaints from my readers; and shorter or longer ones don't seem to attract more or less traffic than the other. If the content is great, people forget the length.

As for SEO, I don't prioritize that when writing blog posts. Why? Because SEO requires you to phrase things in the most common ways people search for it. The problem is, that means using a lot of generic phrases to please search engines. The hilarious side-effect of that is that it lowers the uniqueness of the article, which in turn lowers your SEO-ranking.

I label my pictures instead, and put my media relations skills as a PR worker to use, to guest blog and get featured (preferably with a link) on websites with better rankings than mine.

I also never allow people to copy and paste, or re-publish my articles. Bad for SEO.

All the best! If you need further assistance, bloggers are my favorite clients.

Using A Personal Story when blogging is just smart business. People get tired of reading only about the subjects relating to our business. They want to know "the person" behind the business ... and what better way to bring yourself, your life, your history, your story than to use personal stories to show your Human Side. It will help your readers to identify with you.

I usually try to stay around 500 words for a blog and that helps with readability and SEO. Be sure to use tag words that best describe your blog to show up in the search engines.

I agree Margo, I think that a short, properly phrased, story will keep a reader interested and on your site longer. The more interesting the better, but not a life story :)

Personal stories add depth and delight! It makes it much easier to keep the reader engaged. Some say it is best to have content laden blogs. I find that shorter and more frequent blog posts work better. Key words are critical.

Absolutely. I shared my journeys with feline acute on chronic renal failure in a blog. As I stated elsewhere, my business is really a legacy to Lucky, one of the two with the aforementioned awful disease. In telling the story of my business, I almost have to tell the story of Lucky's journey. Sure, I didn't get into the day-to-day, hour-to hour details. High-level is good enough. It's enough to let people know that I can relate to them, and their relationships with their kitties.

I had a blog years ago for my other business, it amazed me that readers always wrote me about my personal blogs more so than business type ones - they absolutely loved them, and loved extreme, straight shooting candor !

I believe a personal story sets you apart from others in the industry and is really important when talking to people about your business