General Merchant Funding provides a variety of business funding options for small to medium sized businesses throughout the US. Our dedicated and knowledgeable staff will guide you through the entire application process to determine which of our business loans is the right choice. We want you and your business to succeed and grow with help from General Merchant Funding.

We encourage you to explore our variety of business funding options to see which would be the best fit to meet your needs. Our funding agents are here to help you and answer all of your questions in order to guide you through the process.

Unsecured Loans
Merchant Cash Advance
Secured Loans
Healthcare Financing
Franchise Funding

Accountants, Bank Specialist, and Resellers contact us about our partner program.

Back in 2008 I was working for a company that was successful in the direct lending space. As the economy shifted and businesses started to go out of business and people were loosing their jobs the company I worked for went out as well.

I learned very fast that there was a lack of access to capital for small businesses. This was something I wanted to help change. So in 2009 General Merchant Funding was created. Our motto is “ We Grow Businesses” and luckily since then that’s what we been doing.