With likes, comments, saves, shares, and clicks being the lowest during the holiday season, it can make us business owners want to quit posting...
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I just keep going. Low engagement doesn’t mean no one’s seeing your posts or forming an opinion (hopefully positive) about you.
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100% true! I just booked a discovery call through Instagram because someone was seeing my content, despite it not having tons of engagement.
I’ve had posts come up during face-to-face client meetings where the person didn’t like or comment on them. They’ll say something like, “That story you posted on Alignable…” and just like that, we’re having a conversation about it.