Do you think being "busy" means being successful?
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Being busy is good if that busy is being organized, being productive and knowing where you will make the best investment of your time and energy. Prioritization is the key to success, it allows focus on what moves you forward AND keeps your clients happy because they don't see a burned out person controlling their project. If you are busy putting out fires and being busy doing the wrong choices of work or priorities we call it spinning out!
A good way to stop the cycle is create systems to work from, same way every time all the time. This allows for better planning of your days, the work it includes and stops the fireman in you while leaving your clients content in the fact that someone is taking care of something that they have little to no idea to accomplish alone. Remember that's why they hired you in the first place so be prepared, confident and show your client that you are in calm control of what may be the biggest project of their lives.