About Us
We produce professional, creative, compelling music for advertising campaigns and presentations. Today's technology and our creative expertise make it affordable for any business.
The products and services we offer
Products & Services
We produce creative, innovative musical branding for media advertisers, sales presentations and businesses needed a more defined and memorable image.
Recommendations Given (1)
"Lance Hanish and his company have always been great at listening to the customer first, then..."
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"Lance Hanish and his company have always been great at listening to the customer first, then researching to find solutions that maximize exposure and impact. They are always on top of the latest strategies and technologies to enhance effectiveness."
Recent Activity
Depends on your past dealings with the particular client really. If you're still working on the project, stop until they pay. If the project is finished, offer a payment plan rather than the full amount owed to soften the blow a little. Lots of ways to handle it.
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Depends on your past dealings with the particular client really. If you're still working on the project, stop until they pay. If the project is finished, offer a payment plan rather than the full amount owed to soften the blow a little. Lots of ways to handle it.
Not if you’re only in it for money. It has to be a passion to be really worthwhile to you
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Not if you’re only in it for money. It has to be a passion to be really worthwhile to you
Simply do more new business marketing and prospecting while producing a wider variety of music samples to showcase.
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Simply do more new business marketing and prospecting while producing a wider variety of music samples to showcase.
I will offer a spec spot to get in the door of an ad agency or local advertiser if they are already using someone else. It's a good way to show them my creativity and ideas are better than their current work. If I land the client, the retention rate is about 60-70%.
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I will offer a spec spot to get in the door of an ad agency or local advertiser if they are already using someone else. It's a good way to show them my creativity and ideas are better than their current work. If I land the client, the retention rate is about 60-70%.
1 Reply
If you inherit a lot of money, it's a good start on funding, otherwise, use the traditional funding sources like small business loans, home equity loan resources or anything to get you running. Promotion type depends on what your trying to produce with your company (produce records, ad music or...
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If you inherit a lot of money, it's a good start on funding, otherwise, use the traditional funding sources like small business loans, home equity loan resources or anything to get you running. Promotion type depends on what your trying to produce with your company (produce records, ad music or jingles, gaming music) There are different avenues to each type.
I would be very interested in working together! Of course, complete project details would be great.
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I would be very interested in working together! Of course, complete project details would be great.
2 Replies
Pro Tools is my first choice with Logic Pro X being second. Of course the computer, type of interface, monitors, etc. are all important to creating the sound you want. For mastering, I've found Izotope Ozone to be the easiest to quickly dial in a very nice sound for a variety of genres of music...
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Pro Tools is my first choice with Logic Pro X being second. Of course the computer, type of interface, monitors, etc. are all important to creating the sound you want. For mastering, I've found Izotope Ozone to be the easiest to quickly dial in a very nice sound for a variety of genres of music and Waves plug-ins for fine tuning as well. All that being said, at the end of the day, the software and equipment is only as good as the creativity and talent of the actual person producing.
Unless a client has an interest in the product or service I offer, it makes no difference who I am. However, upon meeting your clients for the first time, my unique talents, creativity, and expertise are most important in distinguishing me from competitors.
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Unless a client has an interest in the product or service I offer, it makes no difference who I am. However, upon meeting your clients for the first time, my unique talents, creativity, and expertise are most important in distinguishing me from competitors.
To add one more music branding client each month, increase Peak Music Production's brand awareness, and grow revenue.
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To add one more music branding client each month, increase Peak Music Production's brand awareness, and grow revenue.
2 Replies
I've had 25 years of experience in Television & Internet Advertising. I've written and produced commercials for all types and categories of clientele. When I produce a music branding campaign, I know how to use it to really enhance to image and awareness the client needs. It's not only the...
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I've had 25 years of experience in Television & Internet Advertising. I've written and produced commercials for all types and categories of clientele. When I produce a music branding campaign, I know how to use it to really enhance to image and awareness the client needs. It's not only the music that's important, it's music that creates the image and desire for a brand.