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Mobile Giant is a digital marketing company based in Los Angeles, CA. We specialize in reputation marketing and management, web design, local SEO (Search Engine Optimization) services, and lead generation for small businesses.
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I agree with Scott. You need to define your “perfect customer” or “avatar” then speak to their struggles and needs. I’m guessing possible customers might be business owners or maybe a professional service provider of some sort. I suggestion you make a list of your top 5 competitors and see...
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I agree with Scott. You need to define your “perfect customer” or “avatar” then speak to their struggles and needs. I’m guessing possible customers might be business owners or maybe a professional service provider of some sort. I suggestion you make a list of your top 5 competitors and see what they’re doing marketing wise, how they structured their offer(s), and pay close attention to their copy... meaning the words and imagery used on their website and social media accounts. Through your research, might find that you’ll need to restructure your offer. Now a days you can get help setting up complexed spreadsheets with a simple YouTube search for free. Here’s a suggestion you might want to test out... Try giving your spreadsheets out for free in exchange for their contact info to build yourself a list then figure out another service you can offer them, like consulting or systematizing businesses financial software/department. You’ll need to set up a landing page to do this or have an opt-in section somewhere on your website. Another option is to create different types of spreadsheets for different purposes. Give one away for free then try to upsell them the bundle for X amount. Hope this helps... Good luck!
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