About Us
ThinkROi is made up of a team of world class Business Coaches, Marketing Consultants, Social Media Consultants, Speakers, & Strategists.
š· The mission of ThinkROi is straight forward and beautifully simplistic.....we exist to help driven and highly motivated small business owners get more clients, close more sales and start using the internet effectively and make their marketing finally work in their favor.
QUESTION āā: Would your small business benefit from an immediate increase in leads, revenue and cash flow?
What would that mean for your business?
Would it be the breakthrough, the breathe of air that youāve been hoping so earnestly for?
š· However you answered those questions, we want you know that we have the ability help.
We have the ability to find ANY small or medium-sized business $10,000 to $50,000 in additional revenue in less than 45 minutes ā WITHOUT spending a cent on marketing or advertising š°š°
So if you're interested in seeing dramatic and immediate increases in your.....
ā
LEADS
ā
SALES
ā
REVENUE
...then let us show you how we can help your business get its breakthrough š
If you want more leads than you can possible handle.....along with the ability to close new leads 80% of the time, we have a system that is tried, proven, tested and true. Itās being used right now by businesses all around the world.
If you want to find out HOW TO GENERATE ALL THE LEADS THAT YOUR BUSINESS WANTS and be a part of a community of owners who have enjoyed the numerous benefits that our strategies have offered their business.....
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The products and services we offer
Products & Services
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If so, youāre gonna love our $10K IN 45 MINUTES CHALLENGE ā¼ļø
š· In less the 45 minutes we can help AN...
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I would try sending something like this:
Hi [Name],Ā
If youāre anything like me, you get busy and then elect to put some things on the back-burner.
Back around [date], you reached out to us about [purpose of original email] for [company name]. I havenāt heard back from you, so Iām...
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I would try sending something like this:
Hi [Name],Ā
If youāre anything like me, you get busy and then elect to put some things on the back-burner.
Back around [date], you reached out to us about [purpose of original email] for [company name]. I havenāt heard back from you, so Iām guessing youāre busy doing your thing.
Weāre not going anywhere, so weāll be here if you need us and if anything with the project has changed, Iām happy to hop on the phone with you to discuss the new details. We could easily help you move this to the front burner and help you [problem to be solved].Ā
[Your preferred closing statement] Your Name, etc.Ā Links to schedule call (optional)Ā
You can of course change the wording to make it more fitting for your current situation but this would be a good starting point.Ā
After sending this email IĀ would follow up on the phone to confirm that they are in fact receiving your emails.
All the best,Ā
Hannah - ThinkROi MarketingĀ
Resource:Ā
https://www.nutshell.com/blog/winback-email-templates-for-lost-leads/
If you want to attract the right fish, you have to throw out the right bait.Ā
Who is your target audience? Who would you consider to be the right social media followers?Ā
Once you have this answer, create your content for them. Bring them value by educating and entertaining them in your area of...
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If you want to attract the right fish, you have to throw out the right bait.Ā
Who is your target audience? Who would you consider to be the right social media followers?Ā
Once you have this answer, create your content for them. Bring them value by educating and entertaining them in your area of expertise.Ā
I know it's incredibly cliche but you will always get back what you put out so if you're creating content that would attract other business owners than these are the people that will follow you.Ā
If you want to attract your dream audience, you'll have to give them a reason to follow you and that reason is your incredibly specific to them content.
Once you start crafting your content in this way, you'll find that you'll have no trouble growing your following with your ideal followers!
All the best,Ā
Hannah - ThinkROi MarketingĀ
Ā š°š
For me, I've found the biggest obstacle to be the owners lack of not only technical knowledge but a lack of knowing what to place on the website (i.e. copy, call-to-action, offers, information about the business, products and services, etc.)Ā
I think a website can be an overwhelming undertaking...
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For me, I've found the biggest obstacle to be the owners lack of not only technical knowledge but a lack of knowing what to place on the website (i.e. copy, call-to-action, offers, information about the business, products and services, etc.)Ā
I think a website can be an overwhelming undertaking for a lot of small business owners. It's difficult for them to know where to start.Ā
All the best,Ā
Hannah - ThinkROi Marketing
š°š
1 Reply
It sounds like you have a pretty unique business with a high focus on great product quality. That's definitely something that I would use in whatever type of marketing/advertising you choose.Ā
Show your prospects how your superior quality benefits them, show them how your competition can't come...
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It sounds like you have a pretty unique business with a high focus on great product quality. That's definitely something that I would use in whatever type of marketing/advertising you choose.Ā
Show your prospects how your superior quality benefits them, show them how your competition can't come close to your quality, and create compelling offers that they'd be crazy to say no to.Ā
Everything that I just mentioned is all well and good HOWEVER it's not worth crap if you don't have an in depth knowledge of your target audience, you're ideal customer.Ā
Any good, successful marketing campaign MUST start with research. Even before picking what platform you want to market on, you have to know who you're marketing to.Ā
Failure to take this critical step would be a complete waste of time, energy, and effort regardless of how good your products are.Ā
The key is to really get to know your audience on a deep, detailed level so that you can 1. generate qualified leads (people who actually WANT your product and will pay for it) and 2. increase conversions (actual sales of your product).Ā
You asked how you can target a large audience, I think a better question to ask yourself is "How can I target a large audience of my ideal customer?"Ā
The reason I say this is because when you simply target a large group of people, without qualifying them beforehand through your research, you will get back a large group of highly unqualified prospects.Ā
These are people who are going to waste your time. They're going to kick tires, they're going to fight with you on your prices and after all that they're not going to buy from you.....or if they do it will be once but they won't be those loyal customers that allow you to build a great business.Ā Ā
With all that being said, I will say that you do have a good start because you know that men are your target demographic but if you want to have a highly successful campaign, you'll have to go much deeper than that one factor.Ā
Here are some questions to help point your research in the right direction so that you can begin create a highly successful marketing/advertising campaign:
How old are these men?Ā Where do they work? What's their job title? Are they single, married? Do they have kids? What are these men into? What are their hobbies? Why would they want a luxury shoe? What makes them pull out their card in exchange for luxury shoes? What are their personalities like? (dominate, competitive, flashy, etc.)Ā
Knowing the answers to these questions will allow to be able to position your product in a way that appeals only to the perfect audience of yours.Ā
Once you know these things, the next step would be to figure out where they hangout online and offline so that you can place your advertising in front of them.Ā
Just because one platform is giving one business really great results, doesn't mean that it will do the same for you and your business if that's not where your audience is.
I say that just to say it's important to understand where your target audience hangs out so that you don't end up wasting money on campaigns that will be doomed from the start.Ā
Figure out who your ideal customer is, find out where they hangout and you will be well on your way to creating a marketing/advertising campaigns that will generate massive ROI for your business.Ā
All the best,Ā
Hannah - ThinkROi Marketing
š°š
Blogs are an amazing way to build your brand and position you as an expert in your industry. It's medium that I think every business should be using but like myself, not everyone is or wants to be a great writer.Ā
Because writing isn't my strong suit and I like to keep my energy and focus on my...
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Blogs are an amazing way to build your brand and position you as an expert in your industry. It's medium that I think every business should be using but like myself, not everyone is or wants to be a great writer.Ā
Because writing isn't my strong suit and I like to keep my energy and focus on my strengths, IĀ have ZERO PROBLEM outsourcing my weaknesses.Ā
However, theĀ one thing that I would say is critical to ensuring that you get the most bang for your buck at any price range, is to make sure you know exactly what you're looking for and what you want out your blog posts and be able to communicate that to who ever you choose to do this work.
If you don't have a clearly defined goal and objective for your posts.....(lead generation, highlight various products/services, educate, entertain, etc.)....they will tank no matter who writes them or how much you pay to have them written.Ā Ā
But ultimately, if you're able to clearly communicate your goals and objectives to the person you work with, you should have no trouble finding massive success going this route!
All the best,Ā
Hannah - ThinkROi MarketingĀ
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I firmly believe that you can get good leads on each and every social media platform if you have these 5 things in place.
Thorough knowledge and understanding of who your target audience is, their likes, dislikes, wants, needs, problems, and concernsĀ Ā
A Unique Selling Proposition or Market...
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I firmly believe that you can get good leads on each and every social media platform if you have these 5 things in place.
Thorough knowledge and understanding of who your target audience is, their likes, dislikes, wants, needs, problems, and concernsĀ Ā
A Unique Selling Proposition or Market Dominating Position that sets you apart and above your competition
A great marketing campaign and strategies to communicate your uniqueness to your audience through
A KILLER conversion process
An even better follow up system (the real win is ALWAYSSSSS in the follow up).
With these 5 critical pieces in place, and an understanding of where your target audience spends their time on social media, you'll be able to generate all the leads you can handle on the platform you chose.Ā
All the best!Ā
Hannah - ThinkROi Marketing
š°š
1 Reply
Now a days, if you want to create a successful business that can survive long term....which we obviously all do or we wouldn't have gotten into it in the first place....carving out and catering to a specific niche market is critical to that success.Ā
In his bookĀ Traffic Secrets,Ā Russell Brunson...
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Now a days, if you want to create a successful business that can survive long term....which we obviously all do or we wouldn't have gotten into it in the first place....carving out and catering to a specific niche market is critical to that success.Ā
In his bookĀ Traffic Secrets,Ā Russell Brunson describes the importance of creating a "Blue Ocean" instead of competing in the bloody, merky, "Red Ocean."Ā
The Red Ocean is where everyone else in your market is competing. This ocean is a feeding frenzy and unless you're the top shark, there won't be much food for you.Ā
Instead of tirelessly wasting energy and resources trying to compete in those bloody waters, Russell suggests instead creating your own, clean, competition free, beautifully blue ocean.Ā
For example, Russell believes that most businesses fall into 3 main categories of markets.Ā
HealthĀ
WealthĀ
Relationships
Within these 3 main market categories you have what we call submarkets. For example, if we're talking about the health market as our main market, strength training, massage therapy, or weight loss would all be submarkets that fall under the larger umbrella market of health.Ā
These submarkets tend to be extremely overcrowded with competition, making it very hard for new businesses entering that market to survive.Ā
This is why it is so important for businesses to take the time to carve out their own ecosystem, their own market that isn't a feeding frenzy.Ā
Within these submarkets is where you will find what people refer to as aĀ niche.Ā A NICHEĀ is your blue, shark free ocean.Ā
Sticking with our previous example, if health is our main market and weight loss is our submarket (and we all know how extremely saturated that market is), weight loss for college students would be our niche, our blue ocean.Ā
Creating your own niche allows you to really set up shop and begin to dominate that new market because of the lack of competition.Ā Ā
Once you have your niche and you're focused on that one market, you're allowing yourself to become an expert, the go to on that market/subject.Ā By doing this, you're making it much harder for the competition to compete with you and at the end of the day, that's what we really want.
We all want to be the top shark in our market but we can't do that if there are 1000s of other sharks trying to do the same thing.Ā Ā
Find your blue ocean and be the only shark. That is how you dominate and ensure your business will thrive for the long term.Ā
Cheers to your success!
Hannah - ThinkROi MarketingĀ
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Websites are always a great resources for any business to have because of the credibility that they give. It's also an easy way for people to find information about you, your business and the various services your offer.Ā
However, as great as websites are, they do have huge downsides.Ā
The big...
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Websites are always a great resources for any business to have because of the credibility that they give. It's also an easy way for people to find information about you, your business and the various services your offer.Ā
However, as great as websites are, they do have huge downsides.Ā
The big downside to a website is the fact that they offer so many options and because of that, it's easy for prospects who come to your site to drop out of your sales process. This is an even bigger issue when you don't have a SPECIFIC call to action on that page.Ā
Prospects come to websites and are distracted by all the different links, content and offers on these pages, each one competing for their already limited attention.Ā
Now, whatever reason originally brought them to that site is lost. And nothing was accomplished, on their end or yours.Ā
This is why I am a hugeeeee fan of creating landing pages for clients. A landing page only features information about the product or service advertised and nothing else.Ā
There are no distracting links, offers, or other irrelevant information. A landing page only has one objective which is to get the prospect to either buy or take some other form of action such as signing up for an email list, calling for an appointment or filling out an application.Ā
So IĀ ALWAYS recommend that my clients create landing pages for their individual marketing campaigns.Ā
HOWEVER.....in order to best answer your question, IĀ would first have to ask........What is your objective, what do you want to accomplish by having a website?
Are you trying to collect more leads?
Are you just looking to provide people with information about your business and your services?
Do you want to sell your services online?
Do you want to build your email list?
Will this website be just for content that you create like a blog?
When deciding whether or not to create a website, working through these questions will help you to not only decided if you need a website or not but they will greatly help you to decide the most effective type of website (or landing page) to build for your business that will help you achieve the goals you have set.Ā
Ā Happy Holidays!Ā
Hannah - ThinkROi MarketingĀ
š°š
Growing a business these days can be tough, especially in this economy and especially with a limited budget.Ā
Even with that being said, there are still plenty of ways to grow and become a highly profitable restaurant even with very little money to invest in things like marketing and...
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Growing a business these days can be tough, especially in this economy and especially with a limited budget.Ā
Even with that being said, there are still plenty of ways to grow and become a highly profitable restaurant even with very little money to invest in things like marketing and advertising.
That's why IĀ want to give youĀ 5 Ways to Grow Your Restaurant on a Small Budget.Ā
1.Research Your Target Audience
No matter what business or industry you're in, it's imperative that you know and understand that wants and needs of your market. What does your market what to get from a good restaurant experience? Do they care about higher quality food? Is service a big concern? Do they want to eat in a restaurant that pays special attention to the atmosphere? Or is their main concern price?
It's important to know these things about your market so that you can begin to innovate your restaurant so that you are giving them exactly what they want.Ā
2. Create Package Deals
An Evening to Remember (Includes): Candlelight table, professionally trained waiter, red rose, wine, a song played by a violinist, appetizer, entree, and dessert.Ā
Professional Lunches (Includes): Their choice of X number of your menu options for ONLY $12.95. Plus happy hour pricing on beer and wine.Ā
While the first step that I gave was bigger picture and applies to every business in every industry, this idea is much more tactical. With that said, it will still require you to know the wants and needs of your target audience so that you can create packages that they would be interested in.Ā
3.Create a Continuity Program
It should be the goal of every business to create continuity revenue.....this recurring revenue is how you will skyrocket your business.Ā
For example, an Italian restaurant could create a Pasta Club where their members received the restaurants 'Pasta of the Month', which is simply a recipe that's sent to the members email. Members are encouraged to make the recipe and share what they've made on their own social media sites, tagging the restaurant when they posted (free marketing). Membership for the club was $25 upfront then $30 monthly. To really push this, you could your waiters/waitresses that first months payment as a bonus and track it each month on a board in the staff room.Ā The restaurant could also hold competitions every quarter for where the prize was two tickets to Italy. They could charge a registration fee but offer special pricing to their Pasta Club Members.Ā
With a continuity program like this, the only limit to what you could do is your imagination.Ā
4.Partner with your Local Superstar Realtor
Reach out to your local realtor who does a lot of business in your town. Provide them with FREE meal voucher that he can give to his clients that just moved into town.Ā
Label these vouchers so that they say something like "Free Meal Courtesy of John Smith (the realtor).Ā
This will make your realtor look like an awesome guy to his clients and you'll be able to easily gain access to a new pool of customers for practically nothing.Ā
5. Increase Customer Purchase Frequency by Creating an IrresistibleĀ OfferĀ
You want to get your customers in the habit of visiting your restaurant more frequently instead.....you want to createĀ regulars.Ā
How often does your average customer come in? For a lot of restaurants it's about every 60 days.
In order to increase this frequency you could offer a coupon for a free appetizer that has a 30 day expiration date.Ā
What is the slowest day/night in your restaurant?Ā
Create an offer so irresistible and compelling to get customers into your restaurant during these slow times.Ā
For example, you could create Wine Wednesdays where you offer a free bottle of wine with dinner.Ā
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These are just a few of the hundreds of ways to grow your restaurant on a small budget.Ā
And again, as I mentioned earlier, your imagination and your ability to think outside the box will be the only things to stop you from thinking of great ideas to implement into your own restaurant.Ā
Try these first, tweak and tailor them to your restaurant, monitor your results and watch your business explode!
Happy Holidays!
Hannah - ThinkROi Marketing
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The best way to start would be to answer these two questions:
Who are your ideal clients?
What health/wellness centers already have access to these ideal clients?
Then what IĀ would do is create a list of every possible health/wellness center in your area (or the areas your are looking to...
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The best way to start would be to answer these two questions:
Who are your ideal clients?
What health/wellness centers already have access to these ideal clients?
Then what IĀ would do is create a list of every possible health/wellness center in your area (or the areas your are looking to enter).
Divide this list into two groups.....Group 1 is the locations your currently have a relationship with, while Group 2 is the locations you currently do not have a relationship with.Ā
Once you have this list, contact the locations that you already have a relationship with and help them to understand the benefits that your products/ services offer...
BUT....and this is the most important part.....you MUST communicate to the benefits these locations will receive by partnering with you.Ā
This is critical for two reasons.
The first is that, people always want to know "What's in it for me?". Fail to communicate this and no one will be interested in integrating your products no matter how unique, innovative or extraordinary you or your product are.
Ā The second reason is that when these locations agree to integrate your products, they are endorsing you. They're giving you their approval and by doing so they are putting their reputations on the line.Ā
Frame your offer in a way that will give your potential partner all the credit and allow them to be seen as a "hero" in the eyes of their own clients/customers.Ā
If you're interested, message me separately and I'll send you a powerful, high converting sample of the letter that myself and my clients use to create new partnerships.
Cheers to your success!
Hannah - ThinkROi MarketingĀ
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