Every crisis brings an opportunity: How might you turn this crisis into new revenue streams or diversify your income?

Answered by:

Marc Cooper

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The Contemporary Elder Institute
61 Questions answered
Answered on June 22nd, 2020

Chaos, in the current Covid-19 context, is causing an unraveling with worked in the past.  There are therefore new issues, concerns and dilemmas emerging caused by this unraveling for your market.  Given the likelihood that these new issues, concerns and dilemmas will be around for a long time, reshaping your resources and assets to address these are clearly the pathway to new revenue streams. So the answer is absolutely yes, the crisis opens the door widely to new revenue streams and reliable income. 

2 Replies

I agree 100%. It is all about reshaping and reframing. I view crisis like this one the perfect opportunity to be creative and make a difference.
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