Jeff Sobel from Jess Associates

Jeff Sobel

Jess Associates

Old Bridge, NJ
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Highly Recommended (5)
Consultant To Startup And Early Stage Companies Board Of Advisors, Board Of Directors
Consultant To Startup And Early Stage Companies Board Of Advisors, Board Of Directors
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About Us

Sales and Marketing Executive. Consultant to start up, early-stage companies, new divisions of mature companies and companies in distress. Developing sales teams, business development, strategic planning, implementation, negotiations with vendors and customers. Coaching, mentoring, teaching.

A consultant member of Brandywine Insights. A " Brain Trust " using the expertise of Sr. Consultants in all major industrial and service fields including all categories of product.

How We Got Started

Started in the computer industry introducing hardware products including the first Toshiba laptops in the US, the first 9 pin printer from Star Micronics, Introduced the first intranet system prior to the internet, and the first wearable video camera by Dejaview. Consulted and brought to market another 25 companies in computer, peripherals accessories and multiple CE products. Consulted for Intel and worked with their lead Platinum Partner. The plan was to launch a new small format, custom built computer - the NUC. Currently Consultant and EVP for IPowerup, a solar power technology for Apple phones. Consultant to MergeIn, the next generation platform for in-person internet shopping and services. Consultant to Brandywine Insights.

The products and services we offer

Mentoring Implementation Sales Business Development Plan Operational Plan Consulting Sales Management Marketing Restructuring Show all 9
Products & Services
Sales and Marketing Executive, Consultant
There is new technology coming out daily. They all need to understand the business end of it as well as sales and marketing, contract negotiation a...
Consultant to start up and early stage companies
Current projects -  Launching Intel's new branded series of computers. Pre-configured or custom. www.simplynuc.com. Launching Sunboard, a patented ...
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Recommendations Given (14)
"Chosen to work with a great company and great management"
"Very knowledgeable. Provides good direction"
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Recent Activity
What are some of the best sources you've found for business advice?
Jeff from Jess Associates Answered this on January 21, 2020
Experts who know more than I (more) Experts who know more than I
Dear Abel & Sofi: How Can I Run From Nepotism At A Family Firm?
Jeff from Jess Associates Answered this on August 07, 2019
The best time to look for a job is when you have one. Things won’t change, leave on your terms (more) The best time to look for a job is when you have one. Things won’t change, leave on your terms
Dear Abel & Sofi: Real Estate Agent/Landlady Fleeced By Wolf In Sheep’s Clothing 🐑
Jeff from Jess Associates Answered this on February 08, 2019
Responsibilities and agreements aside: lock him out, take him to court, attack him in a public forum including his place of work ( if he works ). Make sure you outline your intentions with the police and proper authorities. Can't afford an attorney. There are organizations that will be happy to... (more) Responsibilities and agreements aside: lock him out, take him to court, attack him in a public forum including his place of work ( if he works ). Make sure you outline your intentions with the police and proper authorities. Can't afford an attorney. There are organizations that will be happy to take this on pro-bono. What I wouldn't do is address him in person. Limit potential injury. He drinks, remember.
What business that has closed do you miss the most from your hometown and why?
Jeff from Jess Associates Answered this on October 26, 2018
Corner candy stores  Delis and fresh fish stores (more) Corner candy stores  Delis and fresh fish stores
How do you transition from residential to commercial work?
Jeff from Jess Associates Answered this on June 13, 2018
Look at your business demographic. Pull all your email contacts and previous residential customers who may also have businesses and make an announcement as to your intention. Start with whom you know first. Send to everyone you've dealt with. Don't take on to much. Commercial businesses are... (more) Look at your business demographic. Pull all your email contacts and previous residential customers who may also have businesses and make an announcement as to your intention. Start with whom you know first. Send to everyone you've dealt with. Don't take on to much. Commercial businesses are usually are on tighter schedules. Jeff
1 Reply
When is the best time to go to networking meetings: mornings, lunch time, or afternoons?
Jeff from Jess Associates Answered this on March 09, 2018
I can't account for others, but for me it's always later in the day. (more) I can't account for others, but for me it's always later in the day.
Which do you feel is MOST important: marketing your product/service first or marketing you?
Jeff from Jess Associates Answered this on December 19, 2017
I always found when looking for a sales person, it is more important for them to have the relationships than product knowledge. It's a chicken and egg issue.Introduce your product. If you win make him a valued customer. Make sure he/she trusts you. You kill two birds with one stone (more) I always found when looking for a sales person, it is more important for them to have the relationships than product knowledge. It's a chicken and egg issue.Introduce your product. If you win make him a valued customer. Make sure he/she trusts you. You kill two birds with one stone
How Do You Address a Customer's Complaint, or Problem?
Jeff from Jess Associates Answered this on October 24, 2017
Always be curious and helpful by asking the right questions. Complaints may be personal, purchase related, lack of understanding, warranty issue. you need to ask the right questions. If it's just bitching try calming them but is it legitimate. If not can you ask the manufacturer for assistance.... (more) Always be curious and helpful by asking the right questions. Complaints may be personal, purchase related, lack of understanding, warranty issue. you need to ask the right questions. If it's just bitching try calming them but is it legitimate. If not can you ask the manufacturer for assistance. People buy things and then love it or hate it. Some of this you can't address. Where you can, try. If all else fails, find new customers which you should be doing anyway. You will always lose a % of customers. replace them constantly
Why don't loyalty and reward programs build loyal customers anymore?
Jeff from Jess Associates Answered this on October 18, 2017
In some industries they do work. Credit card, airlines , CPG, But without knowing what you sell it's hard to devise a program that works. it has to be needed (more) In some industries they do work. Credit card, airlines , CPG, But without knowing what you sell it's hard to devise a program that works. it has to be needed
1 Reply
How Do You Get the Phone to Ring?
Jeff from Jess Associates Answered this on October 13, 2017
Who is your target audience? That will tell you where to advertise (more) Who is your target audience? That will tell you where to advertise
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