Dr. Cyndi Laurin, founder of Guide to Greatness®, is a business transformation expert who helps organizations achieve 20-40% revenue growth within 12 months through systematic transformation.
As an award-winning author and international speaker, Dr. Laurin specializes in helping $1M - 2MM+ revenue organizations optimize their:
- Strategic Growth & Value Creation
- Profit Acceleration & Optimization
- Culture & Leadership Evolution
- Sustainable Growth Integration
Our proven four-sprint transformation framework delivers measurable results through:
Tech-enabled performance tracking
Real-time accountability protocols
Value-based mindset transformation
Systematic implementation
Guide to Greatness® serves forward-thinking organizations worldwide through our comprehensive transformation program, focusing on sustainable profit acceleration and leadership alignment within 45-60 days.
Contact Guide to Greatness® to begin your transformation journey.
Dr. Cyndi Laurin's transformation expertise emerged from studying exceptional organizations that masterfully combine systems with human engagement. Her year-long immersion at Seattle's Pike Place Fish Market led to the award-winning book "Catch!" (2005), selling 100,000+ copies across 14 languages.
This success led to documenting Boeing's C-17 Program's transformation from near-cancellation to winning the Baldrige National Quality Award in "The Rudolph Factor" (2009), followed by "Be A Frontline H.E.R.O." (2019), which earned recognition from Forbes as a top leadership book. These experiences shaped Guide to Greatness®'s systematic framework that delivers 20-40% revenue growth within 12 months for $1M - 2MM+ revenue organizations.
Today, our proven four-sprint transformation program helps organizations achieve sustainable profit acceleration through strategic integration of systems and human potential.
