Tracey Lee Davis
ZingPop Social Media | Alignable Silicon Valley Ambassador
I'm Tracey Lee Davis, founder of ZingPop Social Media. I'm an email marketing manager and social media coach for women in service-based businesses, especially those who'd rather be running their business than figuring out their newsletter.
I offer done-for-you email marketing built on 20+ years of Constant Contact expertise (Certified Partner since 2015, Master Certified, Elite Coach, and Authorized Local Expert), one-on-one social media coaching, Google Business Profile setup, and a group coaching membership.
My coaching philosophy: you drive, I give directions. I sit beside you, walk you through it patiently, and never make you feel dumb for asking the question. I will help your business pop!
My path into marketing is genuinely unusual. I have a degree in Wildlife Biology and Zoology, and I spent over a decade in wildlife rehabilitation, science-based dog training, and pet care operations before I ever taught a marketing class. As Director of Operations at a Silicon Valley pet care facility, I inherited a Constant Contact account through an acquisition and learned email marketing on the job. The results were so immediate that I became obsessed.
I founded ZingPop Social Media in 2013 because I saw the same pattern across every industry: small business owners who were brilliant at their craft were being told they also had to be marketers, content creators, and SEO strategists. I help them stay focused on the thing they love by making the marketing side bearable, sometimes even delightful. The dog training pedagogy (meet the learner where they are, reward the try, and never punish the question) is exactly how I coach humans today.