Local question for other owners here. About a year ago we did something almost nobody in our industry does. We put our prices on our website. Full ranges, by home size. Every other cleaning company I asked said it was a mistake: competitors would undercut us, people would get sticker shock before we could talk to them.

Neither happened. What happened is the calls got shorter and better. People show up already knowing what things cost, so the conversation is about their house, not about whether we're too expensive.

I'm curious who else in the Conejo Valley has tried this. Do you post your pricing? If not, what's stopping you and if you did, what changed?