About Us
On the Edge Photography, and it's sister studio L-Ann Imaging, are Victoria's only studio owned and operated by a Photographic Craftsman, Masters of Photography, and Certified Professional Photographers Laura Ann and Randy Pollard. http://www.getontheedge.com http://www.l-annimaging.com
The products and services we offer
Recommendations Received (4)
"Randy's senior images are top notch, some of the best I've ever seen. His senior students love to..."
Read more
"Randy's senior images are top notch, some of the best I've ever seen. His senior students love to work with him, highly recommended! "
"Great Business Name! Reminds me of the "Living On The End!" song!"
Products & Services
On the Edge Photography offers image creation with a twist! We create images differently and present them differently for a one-of-a-kind experien...
On the Edge can create a professional quality event or training video for your company at an affordable price. Call us for a quote!
Recommendations Given (5)
"Chrystina's wedding images are top notch, some of the best I've ever seen - plus - she's so fun..."
Read more
"Chrystina's wedding images are top notch, some of the best I've ever seen - plus - she's so fun to work with!"
"Crazy creative, really cool guy!"
Recent Activity
It was a good year, but a year of transition for sure!
(more)
It was a good year, but a year of transition for sure!
My experience - depends on age. Under 30 seem to prefer it, over 40 I think prefer voice comm. 30-40 don't have strong opinions I've seen....the real question is, does it fit with your brand? Consistency in branding is at least as important as method of communication.
(more)
My experience - depends on age. Under 30 seem to prefer it, over 40 I think prefer voice comm. 30-40 don't have strong opinions I've seen....the real question is, does it fit with your brand? Consistency in branding is at least as important as method of communication.
Marketing is a marathon, not a sprint. All of it plays a part - special offers, calls to action, relationship marketing, front-of-mind marketing.
(more)
Marketing is a marathon, not a sprint. All of it plays a part - special offers, calls to action, relationship marketing, front-of-mind marketing.
As a holder of both degrees, plus a Master of Photography degree from PPA, you're missing the point. It's not the piece of paper, it's what you LEARN on the journey. That's what helps make your portfolio better, your variety and flexibility better, your confidence in any situation better. Do...
(more)
As a holder of both degrees, plus a Master of Photography degree from PPA, you're missing the point. It's not the piece of paper, it's what you LEARN on the journey. That's what helps make your portfolio better, your variety and flexibility better, your confidence in any situation better. Do you have to have the degrees to have this? Nope. Just another learning tool and promotion opportunity. Sets you apart. While no prospective client has ever asked about it, once I tell them about it - they "get" it. The Degrees aren't for everyone, so be it. The most astonishing thing is that I actually get hate and people throw shade because I CHOSE to get the degrees....
Frame it in such a way that another business owner will understand - $$. They don't care about your feelings, they DO care about saving money. Make sure your invoice includes the price, "net 15", with X% fee after 15....Depending on the invoice amount, X% can provide a powerful incentive to pay...
(more)
Frame it in such a way that another business owner will understand - $$. They don't care about your feelings, they DO care about saving money. Make sure your invoice includes the price, "net 15", with X% fee after 15....Depending on the invoice amount, X% can provide a powerful incentive to pay early (on time) to avoid that additional. Let the X% compound the later they get. If they know this up front, it can be a powerful motivator to pay on time.
When you figure that out, let me know. Some realtors, no offense to anyone, seem to have a "good enough" approach to photography. Higher priced properties NEED high quality images in order to portray the property properly, I think we can all agree on that. The local Chamber may get you...
(more)
When you figure that out, let me know. Some realtors, no offense to anyone, seem to have a "good enough" approach to photography. Higher priced properties NEED high quality images in order to portray the property properly, I think we can all agree on that. The local Chamber may get you contacts, but conversion into leads is the sticky part.
I think the question is flawed. Price should be a function of quality, which equates to value. Don't price shop, quality shop. "Too much" is when the $ outflow exceeds the value inflow. Video is no different than photography in this regard.
(more)
I think the question is flawed. Price should be a function of quality, which equates to value. Don't price shop, quality shop. "Too much" is when the $ outflow exceeds the value inflow. Video is no different than photography in this regard.
Hands down...Facebook and social media.
(more)
Hands down...Facebook and social media.
Not everyone is your customer. It's OK. Stay connected with YOUR customer. Don't try to be all things to all people.
(more)
Not everyone is your customer. It's OK. Stay connected with YOUR customer. Don't try to be all things to all people.
I would submit they're a customer, just not YOUR customer. They're looking for someone, not necessarily you. The real question is, how do you convert them from A customer to YOUR customer? Pre-education, pre-qualification are the keys.
(more)
I would submit they're a customer, just not YOUR customer. They're looking for someone, not necessarily you. The real question is, how do you convert them from A customer to YOUR customer? Pre-education, pre-qualification are the keys.