Falk Research Associates, Inc., Winter Park FL
Thor Falk from Falk Research Associates, Inc.

Thor Falk

Falk Research Associates, Inc.

Winter Park, FL
Marketing Research Research
Marketing Research Research
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About Us

Falk Research Associates is a full-service marketing research firm based in Central Florida. We design and execute research to answer client’s questions with a variety of methods including:

• Focus Group Discussions
• In-Depth Interviews
• Webcam/Telephone interviews
• Online Surveys
• Ethnography
• And more

As lead consultant and president of Falk Research, Thor Falk conducts research for clients in a wide variety of industries. He moderates hundreds of qualitative focus-group and interview sessions each year and is especially adept at creating a positive environment where respondents feel comfortable and at ease even when sharing sensitive information. Clients appreciate Thor’s relaxed style as they work with him to design studies, interpret results, and make strategic decisions.

The products and services we offer

Research Team Marketing Research Brand Consulting Re Branding Consulting Focus Groups Show all 6
Products & Services
Qualitative Research
Focus groups, depth interviewing, webcam interviewing, ethnography, shop-along, online community, sight and handling, central location testing and ...
Quantitative Research
Online surveys, intercept surveys, and mail surveys to explore consumer perception of companies, products, services, concepts, advertising, and mor...
Focus Groups
We facilitate focus groups in Winter Park and nationally for a wide range of clients and industries.
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Recommendations Given (6)
"She provides wonderful attention to detail, ensuring that studies are executed well. She keeps..." Read more "She provides wonderful attention to detail, ensuring that studies are executed well. She keeps me informed throughout the field process so there are no surprises. All in all, she is a pleasure to work with!"
"He has a wonderfully positive perspective on LGBTQ+ leadership, a very effective communicator and..." Read more "He has a wonderfully positive perspective on LGBTQ+ leadership, a very effective communicator and leadership guide."
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Recent Activity
What CRM system do you recommend, and why?
Thor from Falk Research Associates, Inc. Answered this on July 01, 2020
I am using https://www.lessannoyingcrm.com/ because it is easy and has the features I need. (more) I am using https://www.lessannoyingcrm.com/ because it is easy and has the features I need.

Team

Thor Falk from Falk Research Associates, Inc.
Thor Falk
President