About Us
Splurge Media is a full-service digital marketing agency. We are a group of passionate digital marketers with knowledge and expertise to successfully develop winning marketing strategies, over-performing digital advertising campaigns, consumer engaging websites, and creative assets that deliver real business results.
How We Got Started
Splurge Media was created with one mission in mind: leverage the strategic assets available to big corporate businesses and make them available to small to mid-sized businesses.
After a celebrated 20 year career in corporate marketing, our founder started Splurge Media with the goal to bring the corporate strategic thinking, marketing technologies, and strategy and make them accessible to small and mid-sized businesses.
The products and services we offer
Products & Services
A brand determines how you look, how you feel, how you sound, and how you taste to your customers and clients. The way your clients and customers e...
According to research, the most common platform for small businesses to build brand awareness is social media marketing, followed closely by email ...
Did you know that, on average, 88% of consumers search for a product online before buying it in stores? The importance of a professionally built we...
Recent Activity
Be social. It's the essence of social media. Be human and not a "salesperson." As others mentioned, it's about engaging with your audience, adding value, and showing the human side of the business. People are more likely to purchase from a business they can relate to. Can connect to.
However,...
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Be social. It's the essence of social media. Be human and not a "salesperson." As others mentioned, it's about engaging with your audience, adding value, and showing the human side of the business. People are more likely to purchase from a business they can relate to. Can connect to.
However, social media is a marketing channel and should be considered part of a broader integrated plan and strategy. A "purchase" rarely happens from organic social--especially when an organic post is likely to reach only 1-3% of your followers. It's rarely the last touch conversion. Organic search is. So make an impact and a connection in your target audience's lives and maybe later they'll look you up on Google and become a client. I'm a big fan of BRANDING. Identifying the who/what/how/why of any business will give you the fundamentals to communicate on social and have a story to tell. Make sure all your other channels are aligned with the company's vision, branded, and ready to convert, ie: website. Be a storyteller and add value
As others have pointed out here, I don't believe there is a "silver bullet" that will boost holiday sales. It's a combination of things.
The old business adage: about 20% of your customers produce 80% of sales. this is especially true with e-commerce. Your loyal and dedicated customers will...
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As others have pointed out here, I don't believe there is a "silver bullet" that will boost holiday sales. It's a combination of things.
The old business adage: about 20% of your customers produce 80% of sales. this is especially true with e-commerce. Your loyal and dedicated customers will purchase the highest avg order value. Double-down on your loyal customers. Leverage emails. Make them feel special--vip promotion, limited qty merch, etc.
Double-down on Branding. A powerful brand with equally powerful storytelling and client experience will help push the needle. Have a powerful story for why/where/what/how, brand values, and strong brand visual/graphic
Notice how I left advertising for last. There's no point in spending money to drive traffic if you don't have the above sorted out to help convert the traffic.
Build meaning experiences, brand, and product offerings first. Then get the eyeballs.
I can chime in here and hopefully add some value. Before thinking tactically (social media, content marketing, paid media, email marketing, etc.) we always work with our clients to take a step back and develop/focus on your business's bigger picture.
More specifically, who/where/how/why your...
(more)
I can chime in here and hopefully add some value. Before thinking tactically (social media, content marketing, paid media, email marketing, etc.) we always work with our clients to take a step back and develop/focus on your business's bigger picture.
More specifically, who/where/how/why your business exists, what are your company's mission/vision/values, what makes your product different from the competition, etc. Who is your target audience? Without these fundamentals, you won't have the right communication strategy for any of the tactics I mentioned above and neither one of them is going to effectively communicate what products/services you are looking to provide to your audience. From a tactical perspective, especially when marketing budgets are limited, I find search engine marketing to have a strong return on investment. SEM is a mid-funnel tactic where the person searching for your industry/product keywords has intent. We have some resources here that could be of help: https://splurgemedia.com/blog. Feel free to browse. I'm happy to help navigate and answer any questions as well, just shoot me a message.
Take care, Rod
Deliver value. Whether it's via a digital marketing solution to help grow their business or with exceptional customer service, we aim to WOW our clients by delivering value.
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Deliver value. Whether it's via a digital marketing solution to help grow their business or with exceptional customer service, we aim to WOW our clients by delivering value.