How do you approach social media connections, such as those on LinkedIn, Alignable, or even Facebook, about your services and why it would be worth a 15 to 20 minute visit?
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Social Media should be part of every marketing strategy. If used correctly it can definitely be very powerful. Understanding who each social media channel caters to is crucial in prospecting and acquiring leads and new clients. LinkedIn is powerful, but so is Facebook, Twitter, Instagram and even Snapchat.
Most people believe it's "free" and it's certainly not, but the resources invested in a well thought campaign can be extremely lucrative.
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