* Marketing and Sales Tune-Ups for Small Business *   , Grand Ledge MI

Chad Van Dyke

* Marketing and Sales Tune-Ups for Small Business *

Our Spotlight Recommendation
“I highly recommend Chad if you’re looking for a small business sales and marketing “tune-up.” He’s incredibly knowledgeable, enthusiastic, and genuinely interesting to chat with. A conversation...” Read more “I highly recommend Chad if you’re looking for a small business sales and marketing “tune-up.” He’s incredibly knowledgeable, enthusiastic, and genuinely interesting to chat with. A conversation with him is both insightful and energizing. You’ll walk away with clear ideas and momentum.”
– Jenny Alverson Jenny Alverson-Virtual Assistant
About Us

Would you rather be doing the work you love instead of thinking of ways to promote it?

Are you more comfortable doing your work than talking about it?

You are a hard worker, skilled at your craft, and you provide quality work at a fair price.

Your customers know this - the ones who were lucky enough to find you.

But hang on...

Out there somewhere is a potential customer who is not hearing about you.

And someone else who doesn't fully understand how you can help them.

Good businesses get overlooked every day. Unfortunate, but it's true.

If you feel this way, it might be time for a Tune-Up.

Your personalized Business Tune-Up is supported by decades of hands-on experience:

Direct Sales (25+ yrs)
Sales Trainer (10+ yrs)
Professional Copywriter (AWAI Institute)
Marketing Graduate (Michigan State Univ.)
Decades of helping businesses succeed

Reach out today for a no-pitch, no hard-sell, and jargon-free conversation.

See you soon,
Chad

highgearbusiness.com

How We Got Started

For most of my career, I earned a living by selling products and services.

I've served customers in the medical, real estate, automotive, and home energy industries.

B2B, B2C, B2H (hospital/healthcare)

Over the years, I trained thousands of clinicians, customers, and salespeople. In 2023, I began to share this knowledge, experience, and wisdom directly with small businesses and solo professionals.

Products & Services
Proofreading Services by * Marketing and Sales Tune-Ups for Small Business *
A fresh pair of eyes can help clear up your prose, find and eliminate errors, and ensure your writing is clear of distracting mistakes. Chad Van Dy...
Complimentary Consultation by * Marketing and Sales Tune-Ups for Small Business *
When I say the word "marketing" do you smile or cringe?    If you're feeling frustrated by unclear, over-priced strategies from jargon-tossing pr...
Brochure Design by * Marketing and Sales Tune-Ups for Small Business *
Chad Van Dyke Copywriting LLC designs brochures, flyers, and a variety of collateral to help promote your business.
Recommendations Given (75)
"Are you looking for a unique gift for someone special? Perhaps a customer or business associate?..." Read more "Are you looking for a unique gift for someone special? Perhaps a customer or business associate? If you'd like to make a great impression and sweeten the relationship, Joyce has some amazing ideas on her website. She's also friendly and helpful, making your experience easy and enjoyable. "
"Valerie is the Alignable Ambassador in her area and a great asset to the community. She..." Read more "Valerie is the Alignable Ambassador in her area and a great asset to the community. She coordinates local events and shares her wisdom with business owners far and wide. Having lived in other areas of the country, she brings broad experience to the Southwest and beyond. "
Recent Activity

Chad from * Marketing and Sales Tune-Ups for Small Business * Answered this on March 21, 2026
Excellent advice!  And well said.  Thanks, Don!  You are an awesome asset to the Alignable family.  (more) Excellent advice!  And well said.  Thanks, Don!  You are an awesome asset to the Alignable family. 

Chad from * Marketing and Sales Tune-Ups for Small Business * Answered this on September 12, 2025
Thank you, Don! (more) Thank you, Don!
1 Reply

Chad from * Marketing and Sales Tune-Ups for Small Business * Answered this on December 07, 2023
#1  Show the local address and phone number prominently.    Beyond that: Website copy should contain plenty of references to local events and the specific geographic area.   (About Us page, blogs, etc.) And remember, most people are searching on their phone.  The business website needs to be... (more) #1  Show the local address and phone number prominently.    Beyond that: Website copy should contain plenty of references to local events and the specific geographic area.   (About Us page, blogs, etc.) And remember, most people are searching on their phone.  The business website needs to be mobile optimized, and clearly display the local contact info.  A "book appointment" button can make a massive difference.