Home Staging Professionals - Why does home staging work?
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Home staging is an appeal to the emotional connection created between people and spaces. When all of our senses are engaged: smells, design, lighting, texture our mind agrees with the surroundings. How do you feel when you walk in a model home? Could you see yourself living there? Why? The psychology behind our home purchasing decisions often comes from the way we feel inside a space, add good marketing photos with great lighting and we can virtually create that same impression.
As a real estate broker and home stager I've seen these statistics payoff firsthand. Staged homes sell for more money, more quickly and with lower concessions.